Food and drinks giant PepsiCo is expanding its Doritos snack brand with the launch of a new line of crackers, exclusive to the Australian market. Available in the varieties Cheese Supreme, Mexicana, Texan BBQ and Sweet Chilli & Sour Cream, the new product range consists of oven baked “bite-sized” crackers that are designed to provide an “intense flavour hit”, according to the company. Doritos Crackers will be available across Australia …
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PepsiCo
Food and drinks giant PepsiCo has put its Tropicana facility in Hermes, France up for sale as a result of declining juice sales, according to French media reports. The 4,000 sq m site, which employs just under 100 staff, has reportedly seen juice volumes decrease from 80 million litres to 60 million litres within the space of five years, while staff numbers have been cut by around 30. PepsiCo is …
Lotte subsidiary Lotte Confectionery is to partner with food & drinks multinational PepsiCo to launch Quaker branded oat cereals in South Korea, according to a report in the Korea Times. Initially, the tie-up will see Original, Creamy Milk, Banana & Almond and Classic Oat varieties of Quaker oatmeal introduced through supermarkets, convenience stores and online stores from the beginning of April. The Korea Times reports that the breakfast cereal market …
PepsiCo’s fruit juice subsidiary Tropicana has announced the launch of Tropicana Coco Blends and Tropicana Kids for the US market, as the company “continues to evolve to meet consumer demand”. Tropicana Kids is a line of organic fruit juice drinks “made with 45% real fruit juice and mixed with filtered water” that is sold in single-serve 5.5 fl oz pouches. Available in Fruit Punch, Mixed Berry and Watermelon varieties, the line …
Gama spoke to Tammy Butterworth, Global R&D Grains Formulation Manager, PepsiCo. How is the role of breakfast changing in consumers’ lives, and what do FMCG companies need to do to adapt to this change? “Breakfast maintains an important role in people’s lives – what is changing is the time it can be given. When asked, people instinctively know that breakfast sets them up for the day (and the statistics bear this …
PepsiCo, the soft drinks and snack foods giant, has announced a further investment in the packaged water category with the launch of Bubly, a new brand of flavoured sparkling drinks. Bubly “combines refreshing and delicious flavors with an upbeat and playful sense of humor […] while keeping it real with no artificial flavors, no sweeteners, and no calories”, PepsiCo said in a statement. Commenting on the launch, Todd Kaplan, vice …
PepsiCo, the food and soft drinks giant, is launching a new Joosy version of its Mirinda fruit-flavour soft drink in India. According to a report in the Economic Times, the new version of the carbonated soft drink will contain orange juice and pulp sourced from Indian farmers. The drink is first being introduced in the southern state of Tamil Nadu, with a 500ml bottle retailing at 35 INR ($0.54). The …
PepsiCo, the food and beverage giant, has announced the launch of a new salted caramel flavour for its Pepsi cola. The flavour extension is part of a new lineup of festive products aimed at “delivering bold and cheerful holiday flavors that will satisfy everyone in the room”, according to a press release from the company. The new salted caramel flavour is promoted as “an indulgent new, limited-time flavor which blends …
Frito-Lay, the snacks division of food and beverage multinational PepsiCo, is aiming to reach out to new audiences with the launch of organic Doritos tortilla chips. According to a report in the Chicago Tribune, the move is part of a strategy to identify Frito-Lay brands as being more natural and healthy. Organic Doritos are being introduced under the Simply banner – a product range that includes Cheetos, Doritos, Lay’s and …
US-based food and soft drinks giant PepsiCo has announced the launch of a new Oats + Milk beverage under the Quaker Oats brand. According to sources, the nutritional grain and dairy drink was developed using a patented SoliOats technology that blends oats with milk, and marks the entry of the company in the dairy market in India. Regarding the new product, Deepika Warrier, vice-president of the nutrition category at PepsiCo …
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