Alcoholic drinks firm Diageo has announced the acquisition of leading Texas premium whisky distiller, Balcones Distilling. Balcones Distilling is a craft distiller that is said to produce super premium whiskies, such as Texas “1” American Single Malt, Lineage American Single Malt and Baby Blue Corn Whisky. The firm differentiates from others by creating whiskies with distinctive flavours and the beverages are produced with high quality, original and often locally sourced …
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Diageo
Alcoholic drinks firm Diageo has announced the acquisition of Mr Black, a premium cold brew coffee liqueur from Australia. According to Diageo’s press release, the firm had already purchased a minority stake in Mr Black through Distill Ventures in 2015, a Diageo program to support entrepreneurs. Mr Black’s liqueur is made using modern coffee brewing techniques and over the last five years, it has become the fastest growing brand in …
Diageo’s Aviation American Gin firm has announced the opening of a new facility: ‘Aviation American Gin Distillery and Visitor Center’ in Portland, USA. According to Diageo’s press release, the state-of-the-art facility features 33,000 sq. mt., a tasting room, draft cocktail bar, and a gift shop. An interactive experience is also offered where visitors can see the co-owner Ryan Reynolds’ office, which is also an escape room with puzzles to solve …
Alcoholic drinks firm Diageo has announced plans to invest €200 million ($202 million) in Ireland’s first purpose-built carbon neutral brewery in Kildare. According to sources, the new facility will produce lagers and ales, and with a capacity of 2 million hectolitres, it will become the second largest brewing plant in Ireland. The brewery will be working with 100% renewable energy and will make use of the latest process technology to …
Italian company Campari Group, owner of Aperol, has acquired the French aperitif Picon from Diageo for €119 million ($125.5 million). Created in 1837, Picon is a ‘market-leading’ aperitif that has achieved net sales of €21.5 million ($22.4 million) and CAAP of €12.9 million ($13.4 million) in the 2021 fiscal year. According to sources, France is currently Campari Group’s fourth-biggest market (5.9% of the Group’s net sales). With this acquisition, the …
Alcoholic drinks firm Diageo has announced the acquisition of 21Seeds, a rapidly growing flavoured tequila infused with real fruit juice brand. According to sources, 21 Seeds was founded in 2019 by three female entrepreneurs, Kat Hantas, Nicole Emanuel, and Sarika Singh with the goal of creating great-tasting, smooth spirits with a light touch flavour, easy to mix and enjoy. After the deal, they will continue to operate 21Seeds in partnership …
UK based multinational firm Diageo, producer of alcoholic beverages, has announced the agreement to sell its premium Scotch whisky brand, Windsor, to Bayside/Metis, a South Korean private equity group. According to sources, the agreement includes the brand’s W Series, and Bayside Private Equity and Metis Private Equity consortium are purchasing it for the price of KRW 200 billion (around $164 million). Sam Fischer, president of Asia Pacific and global travel …
Diageo, the leading alcoholic drinks company, has announced the opening of a CAD$245 million ($194million) carbon neutral distillery in Ontario to support the growth ambitions for its Crown Royal Canadian whisky brand. The new distillery will be built according to Diageo’s ‘Society 2030:Spirit of Progress’ sustainability action plan which will operate with 100% renewable energy. It will have the capacity to produce up to 20 million litres of absolute alcohol, and …
The North American subsidiary of alcoholic drinks multinational Diageo has invested $110 million in a new 25,000 sq ft facility for canned flavoured alcoholic beverages (FABs) in Plainfield, Il, USA to supplement existing ready-to-drink production in the area. According to Diageo, the new facility has two high-speed lines with capacity to produce more than 25 million cases of malt-based beverages and spirit-based ready-to-drink (RTD) cocktails, employing 50 full-time staff. “We’re …
Diageo, the leading alcoholic drinks company, has entered into an agreement to sell its Ethiopian brewery Meta Abo Brewery to BGI, a subsidiary of the French multinational Casteel Group. Meta Abo Brewery was acquired by Diageo in 2012 for US$225 million, and since then, the company has invested US$344 million to expand and transform the brewery industry in Ethiopia. The company brews bottled and draught beer using water sourced from a reserve …
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