Diageo, the leading alcoholic drinks company, has announced the opening of a CAD$245 million ($194million) carbon neutral distillery in Ontario to support the growth ambitions for its Crown Royal Canadian whisky brand.
The new distillery will be built according to Diageo’s ‘Society 2030:Spirit of Progress’ sustainability action plan which will operate with 100% renewable energy. It will have the capacity to produce up to 20 million litres of absolute alcohol, and it will create dozens of jobs.
“A low-carbon world is essential for a sustainable future, so I am thrilled to announce our first carbon neutral distillery in Canada as we continue to build momentum in our journey to reach net-zero carbon emissions by 2030,” said Perry Jones, president, North America supply for Diageo. “We celebrate such a significant milestone for our Crown Royal brand, our North American operations and global footprint”.
“We are thrilled by this new world-class distillery. It will enable us to drive momentum to 2030 and beyond to elevate Crown Royal as a best-in-class whisky brand that leads innovation in the industry,” said Sophie Kelly, senior vice president of whiskies, Diageo North America.