Leading US cereal and snacks firm Kellogg has announced its plans to invest US$43 million in its MorningStar Farms’ manufacture facility in Ohio. Founded in 1974, MorningStar Farms is a producer of better-for-you and better-for-the-planet veggie foods such as burgers, nuggets, and hot dogs. Last year, the company launched an imitation meat line called Incogmeato. According to sources, the company will invest US$25 million to upgrade the facility’s equipment and …
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Kellogg
Kellogg has announced the launch of Kashi by Kids Super Loops breakfast cereal in the United States. Super Loop cereals are made with superfood ingredients such as lentils, brown rice, berries, and cocoa, containing 140 calories and 4 grams of protein per serving. Available in two flavours, chocolate, and berry, both are certified USDA Organic and Non-GMO Project verified and made with colours from natural sources. According to sources “with …
Kellogg, the leading US cereal and snacks firm, has announced it is expanding its MorningStar Farms plant-based range with the launch of Incogmeato, a new line of imitation meat products. The “next-gen” product line is said to include the company’s first ready-to-cook plant-based burger, which will be sold in the refrigerated meat aisle, as well as frozen, plant-based imitation chicken tenders and nuggets. Commenting on the launch, MorningStar Farms Plant-Based …
Kellogg, the leading US cereal and snacks firm, has announced it has reached an agreement to sell selected biscuit, fruit and fruit-flavored snack, pie crust, and ice cream cone businesses to confectionery firm Ferrero in an all-cash transaction valued at $1.3 billion. The transaction includes Kellogg’s biscuit business, including brands like Keebler, Mother’s, Famous Amos, Murray’s, and Murray’s Sugar Free, as well as biscuits manufactured for Girl Scouts of the USA. At the operational level, it includes …
Kellogg, the leading US cereal and snacks firm, is investing in new manufacturing facilities to expand capacity for its Pringles snacks brand in Europe, according to reports in Portal Spozywczy and Just Food. The company is said to be investing nearly 314 million PLN ($83 million) in the upgrade, which will see a new building and production lines constructed at the firm’s Kutno site in central Poland. The investment is …
Cereal and snacks giant Kellogg has announced the launch of a new “3 in 1” cereal brand that claims to makes digestive health support “easily accessible”. HI! Happy Inside cereal is described as containing a blend of prebiotics, probiotics and fiber to provide support for good gut health. The range is claimed to contain a blend of fruit, yoghurty pieces and whole grains that stay crunchy in milk, and is …
Kellogg, the US cereal and snacks giant, has announced the first line under its Kashi organic brand that is specifically targeted at children. Named Kashi By Kids, the new cereal line is said to feature “tasty superfoods ingredients + fun shapes + mighty plant based nutrition” and is described as being co-created “with passionate Gen Z leaders who inspire others to make a difference in the world”. The organic cereal …
Cereal and snacks giant Kellogg has announced an investment of R$215 million ($68 million) to expand a factory belonging to subsidiary Parati, located in Sao Lourenco do Oeste, Brazil. Kellogg acquired Parati in 2016 for R$1.38 billion ($429 million), the company’s largest acquisition in Latin America to date. Parati operates two facilities in Santa Catarina and has a brand portfolio that includes Parati, Padua, Minueto, Zoo Cartoon and Hot Cracker. …
Cereal and snacks giant Kellogg has announced the acquisition of Chicago Bar Company, the manufacturer of the RXBAR brand of nutrition bars. RXBAR, described as the fastest growing nutrition bar brand in the US, is promoted as a clean-label snack bar made from egg whites, fruit and nuts, containing 12g of protein per serving. 11 different varieties are available, alongside seasonal and time-limited flavours and a newly launched line targeting children. Commenting on the deal, Kellogg …
Eighteen94 Capital, the venture capital fund established last year by cereal and snack firm Kellogg, has unveiled its first major investment with the acquisition of a stake in US-based moringa firm Kuli Kuli for $4.25 million. Based in Oakland, CA Kuli Kuli produces moringa-based food and drinks that are promoted as “a good source of iron, calcium, vitamin A, and other nutrients”. Commenting on the move, Eighteen94 Capital managing director …
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