Mars, the leading food multinational, has signed an agreement to acquire Kellanova, the breakfast foods and snacks major, in a deal valued at $35.9 billion. Kellanova’s portfolio includes snack brands such as Pringles, Cheez-It, Pop-Tarts, Rice Krispies Treats, NutriGrain, and RXBAR, and other food brands including Kellogg’s, Eggo, and MorningStar Farms. The company had 2023 net sales of more than $13 billion, and has a presence in 180 markets as …
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Mars affiliate company, Royal Canin, has announced the opening of India’s first and Asia’s second-largest packaging plant for pet food products in Bhiwandi, Maharashtra, with an investment of R$100 crore ($13.5 million). The state-of-the-art packaging centre reportedly features an automatic packing machine and relevant utilities, facilitating the effective conversion of bulk goods into retail packs. Royal Canin global president Cecile Coutens said: “India is one of the fastest-growing Petcare market …
FMCG giant Mars has announced a $70 million investment in R&D and food manufacturing at its site in Hackettstown, New Jersey. In a press release, Mars said the upgraded New Jersey site would include a new prototyping kitchen, packaging lab, and collaboration space with the intent of increasing innovation and development to meet consumer preferences. The capabilities in the Innovation Studio will support the production of Mars Wrigley products produced …
Mars, the global confectionery giant, has announced it is establishing a 339,000 sq ft baking facility for the Nature’s Bakery snack bar brand in Salt Lake City (UT) via a $237 million investment. Founded in 2011 and headquartered in Reno, Nevada, Nature’s Bakery has reportedly become the US’s eighth best-selling and fastest-growing granola and snack bar brand. Touted as plant-based, dairy-free, nut-free, and Non-GMO Project Verified, Nature’s Bakery products are sold in …
Hive Bidco, a wholly-owned indirect subsidiary of US confectionery firm Mars, has signed an agreement to acquire Hotel Chocolat, a UK chocolate manufacturer and retailer, in a deal worth £534 million ($663 million). Hotel Chocolat established its first store in North London nearly two decades ago, subsequently expanding to over 130 UK locations. The firm also has a presence in Japan and the Caribbean. Commenting on the acquisition, Mars Snacking …
Mars, the leading food multinational, has signed an agreement to acquire Kevin’s Natural Foods, a manufacturer of sous-vide meals, sides and sauces, to bolster its Mars Food & Nutrition segment. Kevin’s Natural Foods is described as a maker of chef-inspired meals using whole foods and simple ingredients. The product ranges are described as being free from refined sugar, artificial ingredients, grains, soy, antibiotics and hormones. Commenting on the acquisition, Mars …
Mars, the leading food multinational, has announced an investment of $112.6 million ($76.3 million) in its pet food facility in Wodonga, in Australia’s Victoria state. According to a report in Inside FMCG, the upgraded 7,800 sq m facility will mostly be dedicated to producing single-serve pouches for the company’s Whiskas, Advance, Optimum and Dine brands, adding a a combined annual capacity of 25 kilotonnes. Commenting on the move, Craig Sargeant, GM at Mars Petcare …
FMCG giant Mars has announced plans to discontinue its rice brands Uncle Ben’s and Raris in Brazil, with products being gradually withdrawn from sale over the course of the year, according to an article in Giro News. The two brands offer a range of rice products in pouches, including both white and wholegrain options. The decision will not affect the company’s employees as the plants currently used to produce rice …
Global leader in confectionery, snacking, food, and pet care products and services Mars, Incorporated, has acquired whole-fruit snack brand Tru Fru. Founded in 2017, Tru Fru is a innovate, better-for-you, high-quality snack made from real fruit, coated in premium chocolate and available in both frozen and shelf-stable. “We are thrilled to welcome one of the most innovative fruit-based snacks in the U.S. into the Mars family of brands. Tru Fru …
Mars, the global confectionery giant, is rolling out a range of vegan-labelled milk chocolate bars in the UK, according to a report in The Guardian. The new line-up under the Galaxy brand will be offered in the varieties Smooth Orange, Caramelised Hazelnut and Caramel & Sea Salt, and will come in 100g packs bearing Vegan Society certification. Reformulating its Galaxy bars to replace dairy ingredients with hazelnut paste and rice …
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