• ABOUT
    • Gama
    • Our Network
    • Media
  • PRODUCTS & SERVICES
    • Gama Compass
    • Innovation & Insight Reports
    • Gama Field Services
    • Gama Market Entry
  • CATEGORIES
    • Food
    • Alcoholic Drinks
    • Non-Alcoholic Drinks
    • Household Care
    • Health & Beauty
    • Pet Care
    • Tobacco
  • STORE
  • NEWS & INSIGHTS
    • Global News
    • Insights
    • Magazine
  • EVENTS
  • CONTACT
Latest Tweets
  • Loading tweets...

Follow @@GamaConsumer

  • ABOUT
    • Gama
    • Our Network
    • Media
  • PRODUCTS & SERVICES
    • Gama Compass
    • Innovation & Insight Reports
    • Gama Field Services
    • Gama Market Entry
  • CATEGORIES
    • Food
    • Alcoholic Drinks
    • Non-Alcoholic Drinks
    • Household Care
    • Health & Beauty
    • Pet Care
    • Tobacco
  • STORE
  • NEWS & INSIGHTS
    • Global News
    • Insights
    • Magazine
  • EVENTS
  • CONTACT

Mars

All the posts published.
1 MIN READ

USA: Mars to acquire fruit snack brand Tru Fru

December 23, 2022
-
Food, Mergers & Acquisitions, North America

Global leader in confectionery, snacking, food, and pet care products and services Mars, Incorporated, has acquired whole-fruit snack brand Tru Fru. Founded in 2017, Tru Fru is a innovate, better-for-you, high-quality snack made from real fruit, coated in premium chocolate and available in both frozen and shelf-stable. “We are thrilled to welcome one of the most innovative fruit-based snacks in the U.S. into the Mars family of brands. Tru Fru …

Read More →
1 MIN READ

UK: Mars to launch vegan chocolate bars

November 13, 2019
-
Europe, Food, Products

Mars, the global confectionery giant, is rolling out a range of vegan-labelled milk chocolate bars in the UK, according to a report in The Guardian. The new line-up under the Galaxy brand will be offered in the varieties Smooth Orange, Caramelised Hazelnut and Caramel & Sea Salt, and will come in 100g packs bearing Vegan Society certification. Reformulating its Galaxy bars to replace dairy ingredients with hazelnut paste and rice …

Read More →
1 MIN READ

Brazil: Mars opens new Snickers factory

September 30, 2019
-
Food, Latin America, Manufacture & Distribution

Mars, the global confectionery firm, has officially inaugurated a new facility in Brazil’s Sao Paulo state that will be dedicated to the manufacture of Snickers bars, according to a report in New Trade. The new plant, in the town of Gurararema, is said to have been built as part of a R$500 million ($120 millon) investment in Mars Wrigley Brazil, and will create 125 new jobs. The additional capacity reportedly …

Read More →
1 MIN READ

Germany: Mars takes majority stake in Foodspring

June 28, 2019
-
Europe, Food, Mergers & Acquisitions

Mars, the leading US food firm, has announced that it has signed a definitive agreement to acquire a significant majority stake in Foodspring, a direct-to-consumer targeted nutrition company based in Berlin, Germany. Foodspring will be incorporated within Mars Edge, a division of Mars focused on health and wellness. Foodspring is described as one of the largest and fastest growing targeted nutrition businesses in Europe, with currently six focus countries and …

Read More →
1 MIN READ

USA: Mars launches accelerator for “food innovators”

March 7, 2019
-
Food, North America

Mars, the US-based food giant, has announced the launch of a new accelerator which aims to “help early stage food-focused companies fast-track growth”. Launched as Seeds of Change –  named after the Mars Food organic seed and food brand – the accelerator will focus on start-up food brands, innovative experiential offerings, new business models, and emerging technology, selecting six US and four Australian participants to develop their business. Chosen companies will take part in a four-month mentorship program with …

Read More →
1 MIN READ

USA: Mars to build $69 million Wrigley plant in Kenya

May 25, 2018
-
Food, Manufacture & Distribution, North America

International confectionery giant Mars is to spend $69 million constructing a new manufacturing facility for its Wrigley’s chewing gum division in Kenya, according to a report in the Daily Nation. Once complete, the new plant will produce 7.8 billion pellets of chewing gum annually, raising Mars’ market share in chewing gum in Kenya to 75%. Aside from Kenya, the plant is also expected to serve other east African markets such …

Read More →
1 MIN READ

USA: Mars acquires minority stake in Kind

December 1, 2017
-
Food, Mergers & Acquisitions, North America

Global food giant Mars has purchased a minority stake in New York, USA based snacks manufacturer Kind. Announcing the move in a statement, the two firms said that Kind would continue to be operated independently in New York by its majority shareholders, founder and CEO Daniel Lubetzky and its management team, whilst Mars would support the company to expand outside of the USA and Canada. Grant F Reid, chief executive …

Read More →
1 MIN READ

USA: Mars to acquire majority stake in Preferred Brands

August 18, 2017
-
Food, Mergers & Acquisitions, North America

Mars, the global food giant, has announced that it has signed a definitive agreement to acquire Preferred Brands, which makes ready-to-heat Indian and Asian foods primarily marketed under the Tasty Bite brand. The Tasty Bite portfolio includes a wide range of vegetarian offerings, including ready meals, meal kits, and organic rice and lentils. While the majority of sales are generated in North America, Preferred Brands also supplies retailers in the UK and Australia and foodservice …

Read More →
1 MIN READ

Australia: Mars introduces M&M’s chocolate blocks

April 26, 2017
-
Asia Pacific, Food, Products

Global confectionery giant Mars has launched its first M&M’s chocolate block in Australia. The new launch will see the entry of the brand into the chocolate bar category with a combination of M&M’s mini chocolates and smooth milk chocolate, according to information. “We’re really excited to bring something new to chocolate lovers across Australia”, commented Andrew Loader, general manager of Mars Chocolate Australia. “Mars is a family-owned company and we’re proud …

Read More →
1 MIN READ

USA: Mars to launch M&M’s Caramel

October 21, 2016
-
Food, North America, Products

Mars, the US food giant, has announced the launch of a new Caramel flavour variant of its M&Ms chocolates available from late May 2017. According to the firm, M&Ms Caramel will feature a smooth caramel centre covered in M&M’S brand milk chocolate and coated in a colourful candy shell. “Chocolate and caramel is such a popular flavour combination, especially with the fans of M&M’S”, said M&Ms brand director Tanya Berman, …

Read More →
1 MIN READ

USA: Mars to take full control of Wrigley

October 11, 2016
-
Food, Mergers & Acquisitions, North America

Global confectionery giant Mars plans to buy out investment firm Berkshire Hathaway in order to obtain full control over the gum business Wrigley, the company has announced. Once the buyout has been completed, the new firm will be known as Mars Wrigley Confectionery and will hold chocolate brands such as Snickers, Galaxy and Maltesers as well as mint and gum brands Extra, Orbit and Doublemint. With full control of Wrigley, …

Read More →
1 MIN READ

UK: Mars launches soup for cats

July 27, 2016
-
Europe, Pet Care, Products

Mars Petcare, the pet food division of the global food giant, has launched its first soups for cats under the Whiskas Creamy Soups and Sheba Classic Soups names. Whiskas Creamy Soup comes in meat, poultry and fish varieties with “30% meat and 70% sauce” and is designed to be a full balanced meal for pets. Mars is said to be investing £10 million ($13 million) to stimulate the sales of …

Read More →
1 MIN READ

UK: Mars invests in King’s Lynn plant

July 25, 2016
-
Europe, Manufacture & Distribution

Mars, the global food and pet care firm, has announced plans to make a £23 million ($30 million) investment at its manufacturing site in King’s Lynn, UK. Mars said that the new money came on the back of an investment of £6 million ($8 million) in 2015 which was used for the purpose of office renovations. The facility aims to put the new investment towards increasing production of goods under …

Read More →
1 MIN READ

China: Mars partners with Alibaba

July 11, 2016
-
Asia Pacific, Food, Manufacture & Distribution, Marketing

Leading Chinese e-commerce firm Alibaba and confectionery giant Mars have teamed up to offer online distribution for Mars products in China, enabling consumers to enjoy “a more convenient and international one-stop shopping experience”. 17 Mars brands including M&Ms, Snickers, Dove, Extra, Pedigree and Royal Canin are set to be sold in China on Tmall.com, a business-to-consumer platform for global and local brands, and Ruraltaobao.com, a relatively new platform aiming to …

Read More →
1 MIN READ

UK: Mars launches trail mixes based on confectionery brands

June 22, 2016
-
Europe, Food, Products

Mars Chocolate Drinks and Treats, the EU confectionery arm of the food multinational, is launching new trail mixes under its established chocolate brands, according to reports in Talking Retail and FoodBev. The new line is described as comprising M&M’s with raisins, cranberries and peanuts, Bounty with chocolate pieces, coconut, pineapple, raisins and sultanas, and Galaxy with chocolate pieces, golden raisins, cashews and cranberries. Each comes in a flexible pack of 25g that contain …

Read More →
1 MIN READ

USA: Mars expands Yorkville factory with $50 million investment

June 22, 2016
-
Food, Manufacture & Distribution, North America

Wrigley, a subsidiary of food multinational Mars, has announced the opening of an extension to its factory in Yorkville, Illinois that will manufacture products under the Skittles brand. The result of $50 million investment, the line will see headcount at the facility increase by 25%, Mars said. Wrigley’s Yorkville factory produces a number of key Mars confectionery brands including Life Savers, Doublemint and Juicy Fruit, in addition to Skittles. Commenting …

Read More →
1 MIN READ

USA: Mars issues chocolate recall

March 2, 2016
-
Food, Manufacture & Distribution

US chocolate maker Mars has recalled products under its Mars, Snickers , Milky Way and Celebration brands in 55 countries after plastic was found in a confectionery bar on sale in Germany. Saying that it believed the case to be an “isolated incident” and describing the recall as “a precaution”, the firm stated that the products affected had been manufactured in a period of about five weeks during December 2015 …

Read More →
1 MIN READ

USA: Mars to remove artificial colours from food products

February 17, 2016
-
Food, Marketing, North America, Products

In an attempt to meet “evolving consumer preferences”, consumer goods giant Mars is set to remove artificial food colors and dyes from all of its human consumable food products over the next five years. The firm, which has a portfoilo of more than 50 brands across categories including gum and confectionery,  currently uses a variety of naturally sourced and artificial colours in its global product range. In a media statement, …

Read More →
1 MIN READ

Brazil: Mars to invest R$1 billion in Brazil

October 19, 2015
-
Food, Latin America, Manufacture & Distribution, Pet Care

US firm Mars has announced that it is making an investment of R$1 billion ($250 million) in Brazil by 2020, according to a report in O Globo. The announcement was made following a meeting between the company and representatives of the state of Sao Paulo. Sao Paulo will ultimately be the main focus of the company’s spend, with a total of R$750 million ($190 million) to be invested in the …

Read More →
1 MIN READ

Mexico: Mars acquires Grupo Turin

October 15, 2015
-
Food, Latin America, Mergers & Acquisitions

Global food firm Mars has announced that it has reached an agreement to acquire Mexican chocolate manufacturer Grupo Turin. A family business operating since 1928, Grupo Turin is the owner of well known brands such as Conejos and Turin. The agreement will provide more opportunities of growth for Turin’s team and brands, whilst remaining a family business, Mars added. Jean-Christophe Flatin, global president of Mars said: “When this transaction is completed, …

Read More →
1 MIN READ

Netherlands: Mars to invest €100 million in chocolate factory

July 30, 2015
-
Europe, Food, Manufacture & Distribution

Chocolate manufacturer Mars has announced that it will invest around €100 million ($110 million) in the expansion of its Veghel plant in the Netherlands over the next 10 years. In the latest of Mars’s factory expansion announcements, Mars will undergo the six-phased expansion and modernization in order to increase capacity at the plant to manufacture product miniature versions of its brands such as Twix Mix, Mars Mix and pouch bag …

Read More →
1 MIN READ

USA: Mars to invest $100 million in chocolate factory

July 21, 2015
-
Food, Manufacture & Distribution, North America

Mars is continuing its programme of expansion at its  manufacturing sites by investing an additional $100 million in a new 90,000-square foot chocolate facility in Topeka, Kansas, USA, to meet increasing demand. The move follows recent expansion by the company both in the US and overseas, including at the Wrigley facility in Flowery Branch, Georgia and the Mars Chocolate North America site in Albany, Georgia. In addition, Mars recently announced …

Read More →
1 MIN READ

Russia: Mars to open M&M’s production line

July 15, 2015
-
Europe, Food, Manufacture & Distribution

Mars has invested 3 billion rubles ($52 million) to build a new production plant in Stupino, near Moscow, which will produce M&M’s confectionery. The new plant will reportedly increase the factory’s capacity by 18%. “The production lines and cutting-edge technologies provide an opportunity to manufacture the products in various formats without shutdowns and production reloads”, the company noted in a statement. “By expanding our capacities, we focus on best ecological decisions …

Read More →
1 MIN READ

USA: Mars Chocolate North America launches Goodnessknows snack bar

May 22, 2015
-
Food, North America

Mars Chocolate North America has unveiled Goodnessknows, a new square snack bar based on nuts, fruit and chocolate. Goodnessknows Snack Bars are said to contain 150 calories and “100 milligrams of naturally occurring cocoa flavanols” per four-square serving. Each is “made with whole nuts, real fruits, toasted oats and dark chocolate…nestled in a layer made with dark chocolate”. “Healthier ways to snack are important right now—and people want it all …

Read More →
1 MIN READ

India: Mars International to set up first plant in Pune

March 17, 2015
-
Asia Pacific, Food

Mars International India, the wholly owned subsidiary of US food giant Mars, has announced that it is to invest R$1,005 crore ($160 million) in a new facility in India. The new plant in Pune will manufacture Snickers and Galaxy products which Mars is currently importing into India. Commenting on the move, Mars Chocolate Asia Pacific Regional President Ehab Abou-Oaf said: “India is a high priority market for Mars. We are …

Read More →
1 MIN READ

USA: Mars to invest in Greenville plant

October 28, 2014
-
Food, North America

Food giant Mars Inc has announced plans to invest $31 million in operations and new R&D facilities at its plant in Greenville, MS, USA, Food Business News reports. The facility manufactures products for brands such as Uncle Ben’s, Seeds of Change and Abu Siouf, the latter being a range exported to the Middle East. Apu Mody, President of Mars Food North America, said:  “This is an exciting day for Mars …

Read More →
1 MIN READ

UK: Mars Drinks & Treats enters new category with Galaxy and M&M’s branded cakes

June 4, 2014
-
Europe, Food

Mars brands Galaxy and M&M’s have entered into the cake category with the launch of Galaxy Chocolate Cake and M&M’s Chocolate Cake. Aimed at women, the Galaxy chocolate cake is a chocolate sponge filled and covered with Galaxy buttercream and is priced at £12 ($20). Galaxy counters and ripple pieces are included to increase the visual appeal. The M&S’s chocolate celebration cake, priced at £10 ($17), is designed to create …

Read More →
1 MIN READ

UK: Mars adds Snickers & Skittles shakes to its range

April 28, 2014
-
Europe, Non-Alcoholic Drinks

Mars has announced it has added two new products to its Mars drinks range – Skittles and Snickers milkshakes. The milk drink range, which comes in a 350ml bottle, now encompasses a wide range of shakes, such as Bounty, Galaxy, Mars, Mars Caramel, Milky Way and Starburst, as well as the new Skittles and Snickers varieties. FoodBev reports that flavoured milk drinks in the UK of this kind are seeing …

Read More →
1 MIN READ

USA: Mars to buy Iams, Eukanuba and Natura brands

April 11, 2014
-
North America, Pet Care

Mars, Incorporated and The Procter & Gamble Company have announced that Mars has agreed to buy the Iams, Eukanuba and Natura pet brands  for US$2.9 billion in cash. The transaction is expected to be completed by the second-half of 2014. European Union countries are not included in the agreement. P&G’s Chairman, President and Chief Executive Officer, A.G. Lafley, said: “Exiting Pet Care is an important step in our strategy to …

Read More →
1 MIN READ

USA: $270 million Mars plant opens in Kansas

April 2, 2014
-
Food, North America

Mars Inc. has opened a new 500,000 square feet plant worth $270 million in Topeka, Kansas which is said to be the company’s first new facility in North America in 35 years. Food Business News reports that the company will initially manufacture products for its North America unit producing brands such as Snickers and M&M’s, however other product lines will be added in phases. Debra A. Sandler, president of Mars …

Read More →
1 MIN READ

Poland: Mars invests in pet food plant

December 3, 2013
-
Europe, Pet Care

According to Feed Machinery, Mars Poland is planning to invest more than 250 million PLN (approx $80 million) to develop its animal feed factory in Kozuszki Parcel and to launch a new chocolate factory in Janaszowek. The company has already invested 800 million PLN (approx $256 million)  in a factory and office complex near Sochaczew. With the new plan, the total investment in Poland will exceed 1 billion PLN (approx …

Read More →
LOAD MORE POSTS

Copyright © 2020. Gama. All rights reserved.      Privacy Policy | Legal Notice

 
Mars Archives - Gama