FMCG giant Mars has announced a $70 million investment in R&D and food manufacturing at its site in Hackettstown, New Jersey.
In a press release, Mars said the upgraded New Jersey site would include a new prototyping kitchen, packaging lab, and collaboration space with the intent of increasing innovation and development to meet consumer preferences. The capabilities in the Innovation Studio will support the production of Mars Wrigley products produced in the US, whilst the updated packaging studio will be used to test sustainable packaging solutions.
Anton Vincent, president of Mars Wrigley North America and Global Ice Cream, commented: “At Mars, our commitment to quality and innovation has been at the centre of our business for more than a century. The continued investment in our Hackettstown site re-affirms our commitment to innovation in New Jersey and upskilling our Associates with best-in-class facilities to create more moments of everyday happiness for our consumers”.
The opening of the New Jersey Innovation Studio follows the recent opening of a snacking R&D hub in Chicago, designed for “ground-breaking research and snacking innovation”.
Source: Mars