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Kraft Heinz

All the posts published.
1 MIN READ

USA: Kraft Heinz announces partnership with TheNotCompany

February 24, 2022
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Food, Mergers & Acquisitions, North America

Multinational FMCG firm, The Kraft Heinz Company, has announced a joint venture with food tech start-up TheNotCompany in order to accelerate plant-based innovation globally. According to Kraft Heinz, the partnership’s goal is to reimagine food production and move toward a more sustainable future. By forming the partnership, the companies will be able to join forces to develop new plant-based co-branded versions of products, using TheNotCompany first-of-its-kind technology and artificial intelligence …

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1 MIN READ

Germany: Kraft Heinz to acquire majority stake in Just Spices

December 13, 2021
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Europe, Food, Mergers & Acquisitions

Multinational food company The Kraft Heinz Company has announced the acquisition of an 85% stake in German-based company Just Spices for an undisclosed sum. According to sources, the remaining 15% ownership stake in Just Spices will be retained by its three founders who will remain with the company once the acquisition is complete. Founded in 2014, Just Spices is a manufacturer of spices blends and salad dressings with a portfolio …

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1 MIN READ

Brazil: Kraft Heinz to acquire sauces and condiments firm Hemmer

September 23, 2021
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Food, Latin America, Mergers & Acquisitions

Kraft Heinz, the multinational food firm, has entered into an agreement to acquire the Brazilian sauces and condiments company Hemmer. Founded in 1915, Hemmer is makes pickled and preserved food, condiments, olive oil and beverages and has a portfolio of 250 products. The acquisition is part of Kraft Heinz’s strategy of growing its International Taste Elevation product platform and its presence in emerging markets. Last June the company also acquired Assan …

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1 MIN READ

USA: BelGioioso to acquire cheese maker Polly-O 

September 17, 2021
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Food, Mergers & Acquisitions, North America

BelGioioso, a US-based manufacturer of Italian cheeses, has entered into an agreement to acquire Polly-O from Kraft Heinz and Lactalis, according to a Deli Market News report. The acquisition of Polly-O, an Italian cheese brand, will expand BelGioioso’s portfolio and add to its existing Casaro brand range. Founded in 1899, Polly-O is known for its ricotta, mozzarella and string cheeses. “We are thrilled to add the Polly-O brand to our portfolio and want to …

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1 MIN READ

Turkey: Kraft Heinz to purchase sauce maker Assan Foods

June 16, 2021
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Europe, Food, Mergers & Acquisitions

Kraft Heinz, the leading US food and drinks multinational, has announced an agreement to purchase Turkish sauces business Assan Foods for approximately $100 million. Assan Foods manufactures and sells a wide range of products including tomato paste, ketchup, mayonnaise, and pasta and meat sauces under brands such as Colorado, Kingtom, and Oba, as well as private label. With approximately 400 employees, Assan Foods serves the domestic market and exports to …

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1 MIN READ

UK: Kraft Heinz to invest £140m in UK facility

June 3, 2021
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Europe, Food, Manufacture & Distribution

US foods giant Kraft Heinz has announced its plans to invest £140m ($199m) in its Kitt Green food manufacturing facility located in the UK. According to sources, the investment would be the largest made by the company in a facility outside the US in more than two decades. The move, which is subject to approval in the US, will fund equipment and technology to modernise the manufacturing capacity, reduce the …

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1 MIN READ

USA: Hormel Foods to acquire Planters brand

February 16, 2021
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Food, Mergers & Acquisitions, North America

Global branded food company Hormel Foods has announced the acquisition of the Planters brand from Kraft Heinz for $3.35 billion. The acquisition includes the Planters, NUT-rition, Planters Cheez Balls and Corn Nuts brands, and three production sites. In 2020, Planters snack portfolio net sales were approximately $1 billion, and are expected to grow at Hormel’s long-term organic growth target. “Our competencies in brand stewardship, revenue growth management, e-commerce, innovation and …

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1 MIN READ

USA: Kraft Heinz to sell cheese business to Lactalis

September 18, 2020
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Food, Mergers & Acquisitions, North America

Kraft Heinz, the leading US food and drink firm, has entered into an agreement to sell its natural, grated, cultured, and specialty cheese businesses to a US affiliate of French dairy giant Lactalis for $3.2 billion. The transaction, which is expected to be finished in the first half of 2021, includes Kraft Heinz’s natural, grated, cultured, and specialty cheese businesses in the US, grated cheese business in Canada, and the …

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1 MIN READ

USA: Kraft Heinz partners with Diageo to create new coffee line

September 26, 2019
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Non-Alcoholic Drinks, North America, Products

Kraft Heinz, the multinational food firm, is partnering with spirits giant Diageo to create a new line-up of coffee products in association with the Baileys brand. The product range will include Baileys ready-to-drink cold brew in cans, Baileys roast & ground coffee, and Baileys K-Cup pods and is aimed at bringing “indulgent flavour” to the coffee category. Commenting on the launch, Diageo senior licensing manager Declan Hassett said: “Baileys is …

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1 MIN READ

USA: Heinz Kraft launches ketchup with added vegetables

September 16, 2019
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Food, North America, Products

Kraft Heinz, the leading US food and drinks firm, has announced a health-oriented makeover for its flagship Heinz ketchup brand, with the introduction of a new variety that contains added vegetables. Marketed as “miraculously offer[ing] the veggies parents love, without compromising the thick and rich HEINZ taste kids love”, Heinz Tomato Ketchup with a Blend of Veggies is said to contain 25% added vegetables (butternut squash and carrot) and 25% …

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1 MIN READ

USA: KraftHeinz snaps up Primal Kitchen in $200 million deal

November 30, 2018
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Food, Mergers & Acquisitions, North America

Kraft Heinz, the US-based food multinational, has announced the acquisition of sauces and dressings firm Primal Kitchen for $200 million. Primal Kitchen is described as a “better-for-you” brand primarily focused on condiments and sauces including mayonnaise, salad dressings and avocado oil, but with growing product lines in snacks and other categories. The brand is claimed to hold leading positions in both e-commerce and natural channels and is expected to generate …

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1 MIN READ

India: Kraft Heinz to sell brands to Zydus

October 30, 2018
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Asia Pacific, Food, Mergers & Acquisitions

Multinational food and beverage company Kraft Heinz has annoucned an agreement to sell its India brands to consumer health firm Zydus, the personal care arm of Indian pharmaceutical company Cadila Healthcare, for approximately $625 million on a debt free and cash free basis. The portfolio of brands includes Complan, Glucon-D, Nycil and Sampriti. “The sale of this niche business fits into our overall global growth strategy and our focus on investing in …

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1 MIN READ

UK: Kraft Heinz to invest £20 million to expand Wigan facility

August 28, 2018
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Europe, Food, Manufacture & Distribution, Packaging

Kraft Heinz, one of the world’s largest food and beverage firms, has announced an investment of £20 million ($26 million) in its facility in Kitts Green near Wigan in the UK. According to sources, the investment will be spent on modernising the filling and packaging operations, including a high-speed production line capable of filling 1,200 cans of soup and beans per minute, a high-speed weigh filling line and a triple-pack …

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1 MIN READ

USA: Kraft Heinz expands in breakfast with Ore-Ida Just Crack An Egg

March 1, 2018
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Food, North America, Products

US packaged foods firm Kraft Heinz is looking to expand its breakfast portfolio with the launch of Ore-Ida Just Crack An Egg, a product that is claimed to provide hot scrambled egg in less than two minutes. Designed “to help reignite Americans’ love for breakfast”, Ore-Ida Just Crack An Egg is advertised as “the perfect breakfast option for Americans with on-the-go lifestyles” through its “combination of convenience, freshness and great …

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1 MIN READ

South Africa: Pioneer Foods to take full ownership of Heinz Foods South Africa

November 7, 2017
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Food, Mergers & Acquisitions, Middle East & Africa

Pioneer Foods, a leading South African food manufacturer, has announced that it has agreed a deal whereby it will acquire the outstanding shares in its joint venture with Heinz Foods Proprietary SA, a subsidiary of the US food giant Kraft Heinz, for an undisclosed sum. As a result of the deal, Heinz Foods South Africa will become a wholly owned subsidiary of Pioneer Foods. In addition, Pioneer Foods said it would enter into …

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1 MIN READ

Australia: Kraft Heinz lands Cerebos business from Suntory

October 23, 2017
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Asia Pacific, Food, Mergers & Acquisitions

Kraft Heinz, the leading US-based food firm, is to acquire the Cerebos Food & Instant Coffee business from Japanese firm Suntory, according to an article in Retail World. The deal, which excludes the Cerebos Fresh Coffee business, is worth around A$290 million ($227 million) and is expected to be completed in early 2018, subject to regulatory clearance. The Cerebos Food & Instant Coffee units includes leading food brands in Australia and …

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1 MIN READ

USA: Upstate Niagara buys Kraft Heinz’s cheese plant in Campbell

July 3, 2017
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Food, Mergers & Acquisitions, North America

Kraft Heinz, one of the world’s largest food and beverage firms, has announced  an agreement to sell its cheese plant located in Campbell, NY, USA to Upstate Niagara, a dairy farmer cooperative. The deal, expected to be completed within the next 30 to 60 days, is said to see employment at the site increase to more than 150 jobs over the coming year. “As a dairy cooperative owned by farm families …

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1 MIN READ

USA: Kraft Heinz unveils coffee range with caffeine “boost”

June 30, 2017
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Non-Alcoholic Drinks, North America, Products

Kraft Heinz, one of the world’s largest food and beverage firms, has launched a new range of coffee that allows consumers to adjust the level of caffeine intake. Marketed under the Maxwell House brand name and available in the US, the Max Boost line offers three different levels of caffeine per cup – 1.25, 1.5 and 1.75 – “without changing the taste or how you prepare it”. According to Luke …

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1 MIN READ

UK: Unilever announces sale of spreads business

April 7, 2017
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Europe, Food, Manufacture & Distribution

Unilever, the Anglo-Dutch FMCG giant, has announced that it is looking to sell its margarine and spreads division, confirming recent speculation that such a move might be on the cards. The unit, which includes brands such as Flora, Bertolli and Stork, could fetch as much as $6 billion in a sale, according to analysts. The move is seen as part of a wider review of Unilever’s structure and operations following …

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1 MIN READ

UK: Unilever weighing up sale of spreads division – reports

March 22, 2017
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Europe, Food, Mergers & Acquisitions

Unilever, the Anglo-Dutch consumer goods giant, is contemplating the sale of its margarine and spreads division, including brands such as Flora, Bertolli and Stock, according to reports in the British media. In an article, the Telegraph suggests that a number of suitors, including Kraft Heinz as well as private equity firms, would be willing to pay up to £6 billion ($7.48 billion) to acquire the division, which generates around £480 …

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1 MIN READ

USA: Kraft Heinz withdraws proposal to buy Unilever

February 21, 2017
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Europe, Mergers & Acquisitions

Kraft Heinz, one of the world’s largest food and beverage firms, has decided to step back after FMCG giant Unilever rejected its merger offer on Friday. The takeover, that would have created the second largest FMCG multinational in the world Nestle, has been “amicably withdrawn”, according to a joint statement between the two companies. According to the same statement: “Unilever and Kraft Heinz hold each other in high regard. Kraft …

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1 MIN READ

USA: Kraft Heinz proposes deal to merge with Unilever

February 17, 2017
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Mergers & Acquisitions, North America

Kraft Heinz, one of the world’s largest food and beverage firms, has offered $143 billion deal to merge with Anglo-Dutch FMCG multinational Unilever. Unilever has reportedly rejected the deal, saying that the offer of $50 per share undervalued the company. A Kraft Heinz spokesman is meanwhile reported as saying: “We look forwards to working to reach agreement on the terms of a transaction”. According to recently-released financial statement, Kraft Heinz reported net sales …

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1 MIN READ

USA: Kraft Heinz launches frozen Velveeta products

January 13, 2017
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Food, North America, Products

The US processed cheese brand Velveeta will be entering the frozen food market with the launch of two new products, FMCG giant Kraft Heinz has announced. The two new snack-style products are Velveeta Stuffed Grilled Cheese and Velveeta Cheesy Bites and are designed to give consumers a convenient frozen option that is microwavable in one minute. Velveeta Stuffed Grilled Cheese is available in boxes of two or six sandwiches, while …

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1 MIN READ

Netherlands: Kraft Heinz sells Utrecht facility

November 15, 2016
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Europe, Food, Manufacture & Distribution, Mergers & Acquisitions

Kraft Heinz, the US-based multinational is to sell its drinks, bread toppings and breakfast cereal facility in Utrecht to the investment fund Livia via its portfolio company Coflace Food. Livia said that the basic agreement would include a co-pack agreement for Coflace Food to manufacture goods for brand lines such as Rosvicee and Karan Cevitam drinks, De Ruijter and Venz chocolate sprinkles, as well as Brinta breakfast cereals on behalf of …

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1 MIN READ

India: Kraft Heinz launches Heinz Power Sprouts

November 2, 2016
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Non-Alcoholic Drinks, Products

Kraft Heinz has expanded its portfolio in India with the launch of a new functional malt drink powder, according to reports in Just Food and The Hindu BusinessLine. Heinz Power Sprouts are “enriched with the power of sprouted grains”, and are described as containing ragi and barleywo main along with soya and wheat. The product is being positioned as a healthy meal drink which promotes bone development and aids digestion. …

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1 MIN READ

USA: Kraft Heinz launches frozen meal brand Devour

August 3, 2016
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Food, North America, Products

Kraft Heinz, one of the world’s largest food and beverage firms, has entered the $7.2 billion frozen meal market with the introduction of a new Devour brand that offers a line of “crave-able meals”. According to the manufacturer, the new brand offers meals “so ridiculously delicious you would never expect them to come from the freezer”. Molly White, Devour brand manager, commented: “For years there has been an unmet need …

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1 MIN READ

UK: Kraft Heinz to introduce Heinz Full Of Flavour

July 22, 2016
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Food, Products

US-based food and beverage giant Kraft Heinz is to expand in the quick hot meal category by adding a new Heinz Full Of Flavour range for the UK market. These new products will be launched in the form of ‘wet pots’, instant pots and instant sachets. Kraft Heinz will be launching a Heinz Cous Cous instant dry pot (72g) in a Mediterranean Vegetable flavour, Heinz Pasta instant dry sachets (58g) …

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1 MIN READ

USA: Kraft Heinz launches new pasta sauce line

April 20, 2016
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Food, North America, Products

American food giant Kraft Heinz has launched a new “premium” line of pasta sauces called Riserva for the US market. The new Classico Riserva line, added to the Classico line of pasta sauces, is described as offering “simple, high-quality ingredients combine to give Riserva an exceptional taste and quality to elevate any dining experience”. “Vine-ripened plum tomatoes are picked at the peak of sweetness and are perfectly balanced with herbs …

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1 MIN READ

Netherlands: Kraft Heinz to open distribution centre in Elst

February 4, 2016
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Europe, Food, Manufacture & Distribution

The US food giant Kraft Heinz is expanding its footprint in western Europe with a new distribution centre set to be built at the Park15 industrial location in the Arnhem-Nijmegen region of the eastern Netherlands. The construction of the 61,700 sq m facility is set to start shortly. The Goodman Group, builder and developer of industrial locations, will retain title over the site, and Nabuurs, provider of global logistics solutions …

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1 MIN READ

USA: Kraft Heinz to shed 2,500 jobs

August 18, 2015
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Financial, Food, North America

The newly-formed Kraft Heinz business is to cut 2,500 jobs in the USA and Canada as part of a rationalization programme, according to a report in VC Post. According to VC Post, around 700 posts will be lost at the company’s headquarters in Northfield, Illinois. Kraft Heinz’s total workforce stands at 46,600, including 1,900 at the Northfield site. No factory posts are reportedly implicated in the restructure. Michael Mullen, Kraft …

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