Thailand: Coca-Cola expands Share A Feeling emoticon campaign
Coca-Cola has announced that it is expanding its Share A Feeling marketing campaign – first trialled in Vietnam in July – to Thailand. According to the company, the campaign brings the “online emoticon communication trend to real-life, inviting Thais to Share a Coke, Share a Feeling via a proprietary set of 39 emoticons” that will be printed […]
Joaquim Vives, General Manager
Mane
Gama spoke to Joaquim Vives, General Manager, Mane Iberica. How is the growing demand for more ‘all natural’ formulations impacting on flavour & fragrance companies? This is a major trend and demand will keep growing if the economic situation continues to brighten. However, ‘all natural’ does not consistently point to the same definition when […]
South Korea: Maeil Dairies enters joint venture with Beingmate
Maeil Dairies, a Korean manufacturer of milk products, infant formula, coffees and juices, has entered into a joint venture agreement with Hangzhou, China based Beingmate Baby & Child Food, a leading Chinese baby formula manufacturer, to develop new health-focused baby milk products. Named Hangzhou Beingmate Maeil Food Company, the joint venture will reportedly focus on […]
Juice tackles sugar question with anti tooth decay launch
The latest innovation insight from Gama Compass™ MANCHESTER – 5th November 2015: As the incidence of obesity and tooth decay continues to rise worldwide, manufacturers of fruit drinks – especially those targeted at children – are increasingly finding themselves in the firing line over their products’ sugar levels. Now one company is looking to turn this […]
Ori Yehudai, President & CEO
Frutarom
Gama spoke to Ori Yehudai, President & CEO, Frutarom. What should manufacturers do to be successful in the current economic climate? I believe that in order to be successful in an ever more challenging economic environment, we must demonstrate creativity and flexibility when dealing with our customers and provide top-notch service. Being able to […]
Malaysia: Nestle opens new facilities for beverages and instant noodles
Nestle has announced that it has invested 87 million CHF ($88 million) in new food and drink production facilities in Malaysia to cater for rising demand. The firm’s new beverage plant cost 66 million CHF ($67 million) and is Nestle’s eighth plant in Malaysia. Over 40,000 sq m in size, it will produce ready-to-drink products including Milo chocolate […]
Germany: Emcur launches matcha tea products
German firm Emcur has launched two new beverage mixes based on matcha tea, according to information from Lebensmittelzeitung. The products come in a powder format to be mixed with water, and are both presented in single portion packaging. Emcur Matcha-Aktiv contains caffeine, pantothenic acid and vitamin B12 and is claimed to provide an energy ‘kick’ […]
Nigeria: Mondelez invests in hot beverage plant
Mondelez International has announced that it is making an investment of $50 million at its new Lagos plant to meet “surging demand” for hot cocoa drink brand Cadbury Bournvita in Nigeria. The company said the investment would support the company’s global growth strategy by expanding the availability of regional power brands in key markets and […]
Tradeshow Insight: Anuga 2015
A long weekend in early October saw the return of Anuga – a key two-yearly gathering for the global food & drinks industry – to the city of Cologne in Germany. Space was at a premium as the “fully booked” pavilions of the city’s extensive Koelnmesse showgrounds once again played host to tens of thousands […]
Alberto Bertone, President & CEO
Sant’Anna
Gama spoke to Alberto Bertone, President & CEO, Sant’Anna. What key trends do you expect to shape non-alcoholic drinks innovation in 2016? Throughout the world there is a move towards a culture that is more conscious of health and wellbeing, something which is seeing consumers turn away from high-sugar fizzy drinks towards water or […]