Switzerland: Delica opens new factory
The Swiss coffee company Delica, which is particularly known for its Nespresso compatible capsules marketed under the Cafe Royale brand, is set to open a new factory in the Swiss region of Tessin, according to a report in the Tages Anzeiger. The new factory is being established under the Total Capsule Solutions name and will […]
India: Tata Global Beverages launches Tata Coffee Grand
Tata Global Beverage Limited, in association with its subsidiary Tata Coffee, is looking to strengthen its hand in the branded instant coffee category in India with the launch of Tata Coffee Grand. Tata Coffee already has some presence in instant coffee in India – a market currently dominated by Nestle and Unilever – through brands […]
Switzerland: Nestle and Facebook create 360° marketing video
Nestle and Facebook have joined forces to release a ‘360° ‘ advertising video for the Nescafe coffee brand, uniquely available on the social media platform. As part of a global campaign to connect with Millennial coffee lovers, the “GoodMorningWorld” video for Nescafe – apparently a first in the FMCG space – allows consumers to customize […]
Uruguay: Montevideo Refrescos launches Vitale bottled water brand
Montevideo Refrescos, Coca-Cola’s Uruguay bottler, has launched a new bottled water brand called Vitale. Commenting on the launch, Montevideo Refrescos marketing manager Tábata Imbriaco said: “Vitale reflects the company’s mission to develop new hydration options for consumers, offering quality products for all occasions. Good hydration promotes the development of good ideas and supports a healthy […]
Coffee aims upscale with microwave innovation
The latest innovation insight from Gama Compass™ MANCHESTER – 26th November 2015: Gama returns to the RTD coffee shelves for this week’s Innovation Insight, taking a look at innovative microwaveable packaging that enables consumers to recreate the ‘coffee shop’ experience in their own home – Suntory Renji De Torokeru Hot Latte. In an apparent first for […]
Japan: Family Mart launches Cafe & Meal MUJI chilled drink range
Convenience store chain Family Mart is to start selling four varieties of latte, tea and jelly drinks under the Cafe& Meal MUJI name in what will be the brand’s first foray into chilled drinks. The brand, first established by Japanese retail firm Ryohin Keikaku in 2014, is claimed to offer products made with simple methods […]
France: PepsiCo launches “less acidic” Tropicana orange juice
Food and beverage firm PepsiCo is expanding its Tropicana range in France with the launch of Tropicana Douceur (‘Mild’), a product that is claimed to be “naturally less acidic” than conventional orange juice. The 100% fruit juices are being launched in two chilled varieties – one with pulp and one without – and also in […]
China: Yashili opens plant in New Zealand
China’s Yashili New Zealand Dairy, a subsidiary of Yashili International and Mengniu Dairy, has opened an infant formula plant in Pokeno, Auckland, New Zealand after a three-year construction period. Yashili New Zealand general manager and director William Zhao said the company chose Pokeno because of its geography, location and excellent dairy farming facilities. “The operation […]
Pouches find a friend in ‘bites’ and ‘minis’
Insight by Gama Compass™ MANCHESTER – 12th November 2015: This month, Gama’s study of dynamics in new consumer goods launches looks at flexible packaging, focusing in particular on the penetration of pouch formats – in their varied manifestations and applications – across different categories and regions. Concentrating on the food, drinks and household industries, Gama […]
Denmark: Arla puts juice subsidiary Rynkeby Foods up for sale
In line with a stated strategy “to focus its future investments on its core business of dairy production”, Danish milk producer Arla has announced its decision to sell its juice subsidiary Rynkeby Foods. Rynkeby Foods is the last remaining company in the group not producing milk based products. According to a company press release, the […]