Functional drinks turn to “the power of egg”
The latest innovation insight from Gama Compass™ MANCHESTER – 3rd December 2015: With ‘high protein’ now topping new product claims across a number of food and drinks categories, this week’s Innovation Insight looks at one company’s efforts to stand out in an increasingly crowded field by turning to the protein ‘power’ of fresh, free-range eggs – […]
Coffee aims upscale with microwave innovation
The latest innovation insight from Gama Compass™ MANCHESTER – 26th November 2015: Gama returns to the RTD coffee shelves for this week’s Innovation Insight, taking a look at innovative microwaveable packaging that enables consumers to recreate the ‘coffee shop’ experience in their own home – Suntory Renji De Torokeru Hot Latte. In an apparent first for […]
Beer goes premium with ‘fresh from the brewery’ launch
The latest innovation insight from Gama Compass™ MANCHESTER – 18th November 2015: This week’s Innovation Insight looks at an attempt to create “an entirely new category in the grocery store” through a launch that takes the concept of ‘fresh chilled beer’ to new heights – Heineken Extra Fresh Beer. Designed around the notion that “nothing is […]
Juice tackles sugar question with anti tooth decay launch
The latest innovation insight from Gama Compass™ MANCHESTER – 5th November 2015: As the incidence of obesity and tooth decay continues to rise worldwide, manufacturers of fruit drinks – especially those targeted at children – are increasingly finding themselves in the firing line over their products’ sugar levels. Now one company is looking to turn this […]
‘Ready to drink’ meets ‘freshly brewed’ in new coffee launch
The latest innovation insight from Gama Compass™ MANCHESTER – 9th October 2015: In this week’s Innovation Insight, we look at the launch of a drink seeking to bring the benefits of ‘freshly brewed’ to the chilled coffee space through packaging innovation – L Cafe Snowing Black Coffee Drink. Starting from the principle that ‘fresh is best’ […]
Clean labelling, bold flavour combine in new dog food
The latest innovation insight from Gama Compass™ MANCHESTER – 24th September 2015: This week’s Innovation Insight investigates how overarching food industry trends – from natural ingredients to adventurous flavour – are being increasingly expressed in the world of pet care, as we look at Nestle’s latest expansion of its Purina Beyond range – Purina Beyond Natural […]
Savoury flavours return Greek yoghurt to the Mediterranean
The latest innovation insight from Gama Compass™ MANCHESTER – 17th September 2015: Gama’s latest Innovation Insight offers a window into the potential future evolution of the Greek yoghurt trend. This week we take a look at a product launch that looks to redefine the ‘yoghurt + granola topping’ concept by giving it a new savoury […]
Probiotics stir up the tea market
The latest innovation insight from Gama Compass™ MANCHESTER – 4th September 2015: This week, Gama’s innovation focus turns to hot drinks and the world of functional benefits, looking at a new probiotic launch that seeks to unite modern dietary concerns with the traditional British obsession with tea – Stir Daily Cultures Tea. The latest product […]
Shower gel turns to perfumery for fragrance inspiration
The latest innovation insight from Gama Compass™ MANCHESTER – 20th August 2015: This week Gama takes a look at a new effort to innovate with fragrance in the soap market through the launch of a product that marries the aspirational appeal of premium perfumery with the durability of scent release technology – Caress Forever Body Wash. Touted […]
‘Snowflake’ sun spray turns summer to winter
The latest innovation insight from Gama Compass™ MANCHESTER – 6th August 2015: New developments in sun care technology that effectively turn summer into winter feature in this week’s Innovation Insight, as we take a look at a new refreshing spray that claims to deliver sun protection in the form of ‘snowflakes’ – Recipe Snow Flower […]