Global company Starbucks Corporation is said to be in advanced talks to acquire 10 percent of SodaStream International Ltd.
The home carbonated beverage machine company reportedly has a value of $1.1. billion. Starbucks’ offer reflected a 30 per cent premium on the $850 million market price of SodaStream, it is ireported.
According to Australian Food News, sources suggest that SodaStream was seeking a partner, similar to the agreement between Coca-Cola Company and coffee machine maker Green Mountain Coffee Roasters Inc. The latter has been making plans to launch a home soda maker machine, which could make carbonated beverages from Coca-Cola syrups.
Sources say that such machines would increase competition for SodaStream, inreasing the need for the company to have a partner of its own.
An official announcement from Starbucks and SodaStream is expected to be made soon.
Source: Australian Food News