Grays Peak Capital, a private-equity firm, has announced the acquisition of Nosh Foods, a US-based organic baby food manufacturer for an undisclosed sum.
Founded in 2016, Nosh Foods is a Los Angeles based producer of easy-to-eat and organic baby and toddler food.
Jason Becker, CEO of Nosh Foods, said: “We expect this transaction to accelerate our expansion of Nosh Foods in North America and our initiatives internationally. Grays Peak will provide resources and expertise to build out a direct-to-consumer and omni-channel digital approach across the multiple brands.”
Scott Stevens, the investor’s founder added: “The Nosh acquisition brings a unique product line and trusted brand with an experienced management team. The merged entity will combine operational resources to innovate in the marketplace and expand the company and product offering.”
According to IRI Market Advantage, the current size of the US baby food (purees + snacking) is approximately $1.8 billion and growing.
Source: Food Navigator USA