• ABOUT
    • Gama
    • Our Network
    • Media
  • PRODUCTS & SERVICES
    • Gama Compass
    • Innovation & Insight Reports
    • Gama Field Services
    • Gama Market Entry
  • CATEGORIES
    • Food
    • Alcoholic Drinks
    • Non-Alcoholic Drinks
    • Household Care
    • Health & Beauty
    • Pet Care
    • Tobacco
  • STORE
  • NEWS & INSIGHTS
    • Global News
    • Insights
    • Magazine
  • EVENTS
  • CONTACT
Latest Tweets
  • Loading tweets...

Follow @@GamaConsumer

  • ABOUT
    • Gama
    • Our Network
    • Media
  • PRODUCTS & SERVICES
    • Gama Compass
    • Innovation & Insight Reports
    • Gama Field Services
    • Gama Market Entry
  • CATEGORIES
    • Food
    • Alcoholic Drinks
    • Non-Alcoholic Drinks
    • Household Care
    • Health & Beauty
    • Pet Care
    • Tobacco
  • STORE
  • NEWS & INSIGHTS
    • Global News
    • Insights
    • Magazine
  • EVENTS
  • CONTACT
1 MIN READ

USA: Family Dollar expands product range

April 9, 2014
-
Food, North America

US discount retail chain Family Dollar has announced that it is adding 400 new food items to its product range.

The new initiative also sees the retailer team up with celebrity chef Pat Neely to promote the store’s products, and will include a recipe challenge to make a meal for four for just $15.00, as well as a special joint programme with Feeding America aimed at giving children a healthy start to the day.

Alongside the new product rollout, Family Dollar is also promising to lower prices on 1,000 products.

“At Family Dollar, our focus is solely on our customer.  It’s important for us to constantly evaluate our assortment, making sure that we have the products and National Brands that are relevant to her and her family, always at a great everyday value,” said Jason Reiser, Family Dollar Executive Vice President and Chief Merchandising Officer.  “I am excited to add these new food items to our already robust assortment, and I am confident that our customers will be impressed by the expanded selection we have to offer.”

Family Dollar is the USA’s second biggest ‘dollar store’ behind Dollar General Corp, with 8,100 stores across 45 states in the country.

Source: Family Dollar / Mass Market Retailers

Tags
Family Dollar
← PREVIOUS POST
Spain: Grupo Siro sees sales up 3.6% in 2013
NEXT POST →
Netherlands: Philip Morris to close its largest plant

Copyright © 2020. Gama. All rights reserved.      Privacy Policy | Legal Notice

 
USA: Family Dollar expands product range - Gama