• ABOUT
    • Gama
    • Our Network
    • Media
  • PRODUCTS & SERVICES
    • Gama Compass
    • Innovation & Insight Reports
    • Gama Field Services
    • Gama Market Entry
  • CATEGORIES
    • Food
    • Alcoholic Drinks
    • Non-Alcoholic Drinks
    • Household Care
    • Health & Beauty
    • Pet Care
    • Tobacco
  • STORE
  • NEWS & INSIGHTS
    • Global News
    • Insights
    • Magazine
  • EVENTS
  • CONTACT
Latest Tweets
  • Loading tweets...

Follow @@GamaConsumer

  • ABOUT
    • Gama
    • Our Network
    • Media
  • PRODUCTS & SERVICES
    • Gama Compass
    • Innovation & Insight Reports
    • Gama Field Services
    • Gama Market Entry
  • CATEGORIES
    • Food
    • Alcoholic Drinks
    • Non-Alcoholic Drinks
    • Household Care
    • Health & Beauty
    • Pet Care
    • Tobacco
  • STORE
  • NEWS & INSIGHTS
    • Global News
    • Insights
    • Magazine
  • EVENTS
  • CONTACT
1 MIN READ

Giacomo Canali, Packaging Research & Innovation Manager
Barilla

March 18, 2015
-
Europe, Food, Interviews

Gama spoke to Giacomo Canali, Packaging Research & Innovation Manager, Barilla.

What key trends do you expect to shape food innovation in 2015?

More and more food products will be tailored to specific needs, meeting a range of consumer requirements and allowing the company to be present in different channels, with the main goal of achieving better volumes and increasing group sales. At the same time, there is a need to keep a close eye on sustainability.

 

What should manufacturers do to be successful in the current economic climate?

All of us, as FMCG manufacturers, need to be as close to the consumer as we can, listening to their expectations and needs, watching the way they live and the way they eat, and trying to adapt production lines to achieve the flexibility that is now required.

 

Read the full interview in the next issue of Gama News.

Tags
Barilla
← PREVIOUS POST
India: Mars International to set up first plant in Pune
NEXT POST →
Germany: Aldi Nord expands private label organic range

Copyright © 2020. Gama. All rights reserved.      Privacy Policy | Legal Notice

 
Giacomo Canali, Packaging Research & Innovation ManagerBarilla - Gama