Wine and spirits multinational Pernod Ricard has broken ground on a malt whisky distillery in Emeishan, China, as part of a $150 million investment by the company over the next 10 years, according to a report in Food Business Africa.
The distillery, which will also house a visitor centre, will start production in 2021, with the first batch of whisky expected to be released in 2023.
Commenting on the investment, Pernod Ricard Asia chairman and CEO Philippe Guettat said: “The ground-breaking of the distillery signifies the beginning of a journey of innovation, expertise and dedication to craft a new, iconic malt whisky that embraces whisky history and heritage with a character unique to Chinese culture. It is both the symbol of our strong history with China after three decades of operation and the sign of our deep confidence into the future of international style spirits in this fascinating market”.
Source: Food Business Africa