Myprotein, UK-based sports nutrition brand, developed a clear plant-based protein shake that will be introduced on the US market, to meet the increased demand for vegan products.
According to the manufacturer, the powdered protein shake is sweetened with stevia and monk fruit extracts, being sugar and fat free, and it is available in two flavours: Coconut & Mango and Pear & Ginger.
Containing 10 grams of protein per serving, the product has been reinforced with vitamin B12, essential for the health of those having a plant-based diet.
Gareth Gray, head of product development of Myprotein, said: “There is an increasing demand for plant-based protein sources and particularly clear options which can be seen as more refreshing compared to traditional milk proteins”. He added: “The Clear Vegan Isolate is low in calories, a high source of protein and a great refreshing flavour to fuel any workout. Ready-to-drink consumables are something we will be continuing to develop over the next 12 months”.
Sources: Foodbev