Portugal: Nestle rebrands and launches new Greek yoghurt drink

Multinational FMCG giant Nestle has revamped its Greek yoghurt range in Portugal, rebranding the products as Nestle Yaos Grego and introducing a new ‘Greek Shake’ product.

According to Distribuicao Hoje, the brand line, which was previously available under the Nestle Grego name, includes low fat yoghurts that are said to be the only products of their kind in Portugal with 0% fat and 0% added sugar.

The new Nestle Yaos Grego Shake is described as an indulgent drink and is available in the varieties Strawberry & Blueberry and Mango & Orange. Nestle Yaos Greek Shake is available across Portugal in packs of 4 x 160ml, retailed at approximately €1.79 ($2.05).

Source: Distribucao Hoje