Funds managed by US private equity firm KKR have signed definitive agreements to acquire Japanese beauty and lifestyle brand platform Ci Flavors from existing shareholders, including founder Yusaku Horiuchi and private equity firm L Catterton.
Horiuchi and Ci Flavors representative director and CEO Yoshiaki Okura will both invest alongside KKR in the transaction.
Established in 2011, Ci Flavors provides products across the haircare, skincare, body care and lifestyle categories, with a brand portfolio featuring &honey, 8 The Thalasso, Unlabel, Theratis and Moroccan Beauty. The platform operates across brand sales, OEM manufacturing, direct-to-consumer and e-commerce channels, department store retail, and global materials procurement.
Eiji Yatagawa, partner and head of Japan Private Equity at KKR, commented: “Ci FLAVORS has built a differentiated position in Japan’s beauty market through its consumer-focused product development capabilities and diversified portfolio of brands. We look forward to working closely with the management team and leveraging KKR’s global network in the consumer sector, operational expertise, and investment experience to support the Company’s continued growth in Japan and further expansion across international markets”.
Financial details of the transaction were not disclosed.
Source: KKR (via Business Wire)
