USA: Yellow Wood Partners to acquire Nestle’s Holistic Health supplement platform

Yellow Wood Partners, the US private equity firm, has agreed to acquire the Holistic Health platform from global food manufacturer Nestlé for $1.0 billion.

Holistic Health is a global vitamins, minerals and supplements business featuring a portfolio of established brands. The platform includes Nature’s Bounty – the second-largest overall supplement brand and top women’s health brand in the US – alongside specialty brands Nuun, Osteo Bi-Flex and Gard. Nature’s Bounty products are bought by over 20% of US households.

Dana Schmaltz, partner at Yellow Wood Partners, commented: “Holistic Health is an excellent platform of trusted brands with deep retailer relationships providing significant opportunities for continued growth. The Holistic Health portfolio provides a group of specialty category leaders in various high growth sectors of the attractive VMS market, including hydration, gut health and immunity”.

Operating as a standalone entity, the business will implement Yellow Wood’s Consumer Operating DNA model, which has previously been used to drive growth in carve-outs such as Q-tips, Chapstick, Suave and Dr. Scholl’s. The transaction marks Yellow Wood’s sixth significant carve-out acquisition from five major consumer companies including Bayer, Reckitt, Unilever and Haleon. Subject to regulatory approvals, the deal is expected to close by the first half of 2027.

Source: Yellow Wood Partners

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