Read this Tradeshow Insight in the next issue of Gama News.
The seventh edition of Vapexpo Spain, a prominent trade exhibition dedicated to electronic cigarettes and next-generation nicotine products, took place on the 20th and 21st June 2026 in Madrid, Spain. Reflecting the broader industry shift towards alternative nicotine delivery systems, the event incorporated “NXG” (New Generation) into its official framing to explicitly cover both vaping and new-generation alternatives.
Gama and Cynthia Guo, Senior Sales Manager, Geek Bar
A significant strategic change introduced for this edition was the strict professionalisation of the format. Moving away from mixed-access models, the 2026 exhibition exclusively welcomed trade professionals, providing a dedicated business-to-business environment designed to facilitate corporate networking and direct commercial interactions between manufacturers and market buyers. The geographic distribution of the event was highly international, with participating businesses arriving from countries as diverse as China, the UK, Spain, Italy, Canada, Estonia and Poland.
Nicotobacco Factory at Vapexpo NXG Spain 2026
The core product focus among the 50 exhibiting companies was electronic cigarettes and e-liquids, with a more limited representation for nicotine pouches. A notable concept observed amongst e-liquid manufacturers was flavour concentrates designed to be blended with propylene glycol, glycerine and / or nicotine shots for custom e-liquids, an economy format apparently permitted for sale under the existing legal framework in Spain even if restricted elsewhere.
Gama and Voex
Meanwhile, hardware trends leaned significantly towards reusability and regulatory compliance, with a high prevalence of refillable vapes displayed across the stands. One such example was a hardware setup combining a 2ml prefilled pod alongside a 10ml empty, refillable pod system within the device. Elsewhere, next-generation solutions for traditional formats included an attachment device designed to be placed directly onto hookahs for shisha smokers, while one company introduced a device engineered to optimise preparation and downtime, requiring only one minute for the filter to become fully soaked and featuring a rapid-charging capability that fully charges the battery in ten minutes.
Safety mechanisms also saw refinement, with brands implementing a security power-on sequence requiring the user to press the activation button multiple times to turn the device on.
In terms of flavour profiles, one company noted it had adapted its product line in line with local tastes, in particular Spanish consumers’ strong preference for sweet and creamy profiles.
Dates for the next edition of the exhibition in 2027 are yet to be announced.
