Italian tea company Everton, owned by Clessidra Private Equity, has acquired the US-based firm Eastern Tea, known for producing tea under the Bromley label as well as supplying private label brands.
Headquartered in Tagliolo Monferrato, Everton generated approximately €45 million ($47 million) in revenue during its 2024 financial and has production facilities in Italy, India and Croatia. Everton reportedly controls its entire production process from cultivation and processing to packaging.
The purchase of Eastern Tea is expected to create synergies in sourcing, distribution, sales, and innovation, positioning the combined company as a major global player in the tea and infusions market.
Commenting on the deal, Everton CEO Federico Dodero said: “Combining Eastern Tea manufacturing capabilities with Everton’s control over the entire supply chain will allow the group to offer a wide and innovative range of products to the North American customers”.
“Together with our current and new clients we will explore any opportunity that will enable us to boost sales and hence increase market shares of the private label teas in the US”, he added.
Source: ESM / Just Drinks