Tulip, the meat firm owned by Danish Crown, is set to invest £2.3 million ($3 million) to upgrade a production facility in Ruskington, UK in response to increased demand for its snack products, according to reports in FoodBev and the Sleaford Standard.
Tulip said the investment would allow the creation of a new “specialist snacking site” for niche products and would also add capacity for higher-volume lines. It reported having seen a 3% increase in sales of non-pastry savoury snacks over the last year, as well as 6% growth in sales of “bitesize” products.
Commenting on the move, Tulip operating director Shaun Kay said: “We’re really pleased to announce this investment at our world-leading Ruskington site. This will future-proof the site and help us lead the way on innovation alongside our retail partners”.
“This investment will support the continued growth we have seen in our core product lines thanks to a resurgence in popularity of non-pastry traditional snacks such as Scotch eggs and savoury bites”, he added. “We are also investing in a dedicated facility and state-of-the-art equipment to support the development of a range of niche products, which can be more complex to produce”.
Tulip employs 450 people at its Ruskington site, where it produces cocktail sausages, scotch eggs and a range of mini-filled bites and seasonal products.
Source: FoodBev / Sleaford Standard