UAE: Heineken inks deal on ‘Middle East’s largest brewery’

Heineken, the leader global brewer, has agree a joint venture with consultancy firms Sirocco and Mercantile International to manufacture beer in the United Arab Emirates, according to a FoodBev report.

Located in Dubai, the brewery will reportedly be the largest in the Middle East region and will produce beer for brands such as Heineken, Kingfisher, Amstel and Birra Moretti. Up to 190 workers will be employed at the site.

“This investment marks a new phase in Sirocco’s journey of over twenty years, during which it has become the leading beer supplier in the UAE, catering to the flourishing tourism and hospitality sectors”, Sirocco said in a statement. “It will also support Dubai’s vision to become a top three global city to live, work and invest in by 2033 as part of its D33 strategy”.

Source: FoodBev