PepsiCo has divested its company-owned bottling operations in North India to its franchisee bottling partner Varum Beverages. According to a report in the Economic Times, the move forms part of a battle for market share in India with fierce rival Coca Cola. Chairman and CEO at PepsiCo India D Shivakumar is reported as commenting: “We are expanding our partnership with a strategic partner who understands the local market and has …