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  • ABOUT
    • Gama
    • Our Network
    • Media
  • PRODUCTS & SERVICES
    • Gama Compass
    • Innovation & Insight Reports
    • Gama Field Services
    • Gama Market Entry
  • CATEGORIES
    • Food
    • Alcoholic Drinks
    • Non-Alcoholic Drinks
    • Household Care
    • Health & Beauty
    • Pet Care
    • Tobacco
  • STORE
  • NEWS & INSIGHTS
    • Global News
    • Insights
    • Magazine
  • EVENTS
  • CONTACT

Hamdard

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1 MIN READ

India: Hamdard debuts RoohAfza Fusion

September 13, 2016
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Asia Pacific, Non-Alcoholic Drinks, Products

Hamdard, a Bangladesh-based drinks manufacturer, is moving its RoohAfza brand into the world of ready-to-drink beverages with the launch of RoohAfza Fusion in India. RoohAfza Fusion is an extension of Hamdard’s flagship RoohAfza brand of vivid red fruit and herb cordial, which has been available since 1907. Blending “a fusion of pure fruit juice with RoohAfza” cordial, the new line is being sold in cartons and  in the varieties Luscious Litchi, Exciting …

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