Eclor

Quoting Rayons Boissons, LSA is reporting that the  Sunny Delight brand in France is to be purchased by Eclor. With the acquisition, Eclor, which is predominantly a cider producer, is aiming to strengthen its position in the fruit drinks market. The company previously acquired another fruit drink brand, Danao, in 2005. Commenting on the move, Daniel Alcabas, marketing director of Eclor’s subsidiary Agrial, said that the acquisition would make Eclor …