FMCG giant Mondelez has announced plans to buy Clif Bar & Company for $2.9 billion (€2.75 billion), paying additional amounts to the sellers according to its earnings from Clif Bar. According to the sources, the giant will get the Clif, Luna, and Clif Kid brands of bars in its portfolio through the acquisition, creating a $1 billion-plus global snack bar franchise for itself and expanding its global snack bar business. …
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Clif Bar
Clif Bar, a California, US based cereal bar firm, has opened a new 300,000 sq-ft bakery facility at a cost of $90 million, according to an article in Snack & Bakery. Located in Twin Falls, Idaho, the factory is said to have been built to meet increased demand for the company’s Clif branded bars. The new facility is said to habe been built with company values in mind, featuring lower …
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