Grupo Herdez, a leading producer of shelf-stable foods and frozen yogurt in Mexico, has signed an agreement to acquire the ice-cream business of Nestle Mexico (Helados Nestle) for Ps. 1.0 billion ($67 million).
The acquisition includes an ice cream manufacturing facility in Lagos de Moreno, Jalisco, distribution equipment and freezers, as well as an exclusive long-term license to market and sell Nestle’s ice cream brands in Mexico. Under terms of the agreement, Nestle’s full management team will join Grupo Herdez to lead this business unit.
Helados Nestle has a leading brand portfolio in ice cream and frozen novelties, particularly in the children’s segment, including the Nestle, Mega, PelaPop and eXtreme brands.
Hector Hernandez-Pons Torres, Chairman and Chief Executive Officer at Grupo Herdez, commented: “This acquisition will deliver significant synergies with our Nutrisa business and increase our sales and leadership position in the growing and high-potential ice cream category. We look forward to welcoming the Nestlé ice cream team and are excited about this unique opportunity to serve the youth segment, and strengthen our direct mom & pop retail channel in Mexico”.
Source: Grupo Herdez