India: 7-Eleven enters market through Future Retail tie-up

7-Eleven, the world’s largest convenience retailer, has revealed it is entering the Indian market for the first time through a master franchise agreement with a subsidiary of Future Retail.

The new master franchisee plans to build 7‑Eleven stores as well as convert some of its existing locations to the 7‑Eleven brand, with the first store set to open this year, the company said, adding that “internationally popular” products, beverages, snacks and immediately consumable fresh foods with recipes developed for local tastes will be part of the initial convenience offering.

The retailer’s entry into India “will modernize the small-retail environment and bring greater convenience to shoppers”, it claimed.

In Asia, 7-Eleven is already present in Japan, Thailand, South Korea, Taiwan, China, Hong Kong, Macau, the Philippines, Singapore, Malaysia, and Vietnam.

Commenting on the move, Future Group founder & group CEO Kishore Biyani said: “7‑Eleven, Inc. is among the most iconic global brands in the food retail landscape. We are proud to bring this globally trusted convenience store to India and build new pathways together that will offer Indian customers greater convenience and choices, within their own neighborhood”.

Source: 7-Eleven