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Fresh Hemp Foods, owner of the Manitoba Harvest brand and a leader in hemp-based foods, has announced the expansion of its wellness foods portfolio with the acquisition of The Humble Seed, a US-based snack brand.
Founded in 2022, The Humble Seed is a manufacturer of crackers with “super seeds”, including hemp. The crackers are grain-free, gluten-free, and non-GMO and are retailed through both online and physical stores.
In a statement, Fresh Hemp Foods said it planned to expand the The Humble Seed range across grocery stores and e-commerce outlets.
Commenting on the acquisition, Manitoba Harvest president Jared Simon said: “We are excited to integrate The Humble Seed brand into our line of products and our manufacturing infrastructure, robust distribution network, sales and marketing. The Humble Seed will now join Manitoba Harvest, the leading global hemp food brand, to further our goal of educating consumers on the power of hemp and other super seeds”.
The Humble Seed co-founder Sarah Meis added: “We launched The Humble Seed with the vision of harnessing the power of seeds to make healthier snack foods. Fresh Hemp Foods, LTD. is an industry leader in this space, and we are excited to see The Humble Seed grow under their leadership.”
Source: Fresh Hemp Foods
