Coca-Cola Brazil is to invest R$ 2.7 billion ($0.95 billion) in new production and distribution capacity over the course of 2015, according to a report in Supermercado Moderno.
The sum, part of a planned investment of R$ 4.1 billion for the period 2012-2016, will be used to open five new production lines and two distribution centres, according to reports. Compared to the previous year, Coca Cola said the budget for stock and distribution would increase by 75%.
Commenting on the investment, Coca Cola Brazil president Xiemer Zarazua said:“Coca-Cola is preparing for a new and sustainable growth cycle in the coming years. Brazil is already the fourth largest market in the world for the Coca Cola group, present in 85% of households. We have about 66,000 direct employees and indirectly support a further 600,000 jobs”.
The news of the investment comes as Coca-Cola Brazil reported that its sales volumes increased 5% in the fourth quarter of 2014, while full year volume sales increased by 2.2%.
Source: Supemercado Moderno