UK: Dean’s of Huntly to acquire Duncan’s of Deeside

UK-based bakery business Dean’s of Huntly has announced the acquisition of shortbread specialist Duncan’s of Deeside for an undisclosed sum, according to report in Just Food and British Baker

The deal aims to increase Dean’s of Huntly’s market share in the premium shortbread sector.

Commenting on the deal, Dean’s of Huntly managing director Bill Dean said: “By coming together, we are creating a stronger, more innovative business that is better equipped for the future – and one that adds even more value for our valued employees and customers”.

“We are very excited to work with the Dean’s of Huntly team to deliver the next exciting phase of growth for the combined businesses”, added Paul Duncan, co-owner and managing director of Duncan’s of Deeside.

Established in 1975 in north-east Scotland, Dean’s of Huntly manufactures shortbread as well as other biscuits and cheese crackers

Duncan’s makes oatcakes in addition to its flagship shortbread range. It has distribution both in the UK and overseas.

Sources: Just Food / British Baker