Vilore Foods, the US importer and distributor of the La Costena and Jumex brands, has announced the acquisition of Mexican food brand Tia Lupita Foods.
This acquisition marks Vilore Foods’ entry into the natural foods sector, broadening its portfolio with Tia Lupita Foods’ gluten-free, non-GMO and preservative-free products, including signature hot sauces, grain-free cactus tortilla chips and chilli oil Mexican Chili Crunch.
Commenting on the move, Vilore Foods director of growth and brand development Edgar R Vargas said: “This acquisition signifies Vilore Foods’ powerhouse expertise in distributing and championing Hispanic food brands in the U.S. market. As more U.S. households seek trusted and authentic culturally connected products, we’ve kept an eye on the growth and potential of Tia Lupita Foods and believe this partnership will take the brand to the next level”.
Tia Lupita Foods founder Hector Saldivar added: “I’m thrilled that Tia Lupita Foods is joining the Vilore Foods family. Vilore Foods understands the cultural roots that drive our brand and has the reach and experience to take our products to even more shelves and kitchens across the country”.
Source: Vilore Foods (via PR Newswire)