Second Nature Brands, a snacks and treats creator headquartered in Chicago, has agreed to acquire Tillamook Country Smoker from Insignia Capital Group and family shareholders.
The transaction marks the company’s first investment in the protein snacks category. The acquisition complements its wider portfolio of snacking brands, which includes Kar’s Nuts, Second Nature Snacks, Sahale Snacks, Sanders, Brownie Brittle and Voortman.
With sales of more than $175 million, Tillamook Country Smoker produces clean-label, on-the-go meat snacks made from simple, natural ingredients, including zero-sugar jerky, beef sticks and sausages. The business operates two manufacturing facilities in Oregon and employs approximately 480 people.
Second Nature Brands CEO Adam Butler commented: “With consumer demand for genuinely clean on-the-go protein snacks rocketing, we see fantastic opportunities to leverage our joint expertise and capabilities to bring Tillamook to even more discerning consumers across the US”.
The transaction is expected to close in the coming months, subject to customary closing conditions. Terms of the transaction are not being disclosed.
Source: Second Nature Brands (via PR Newswire)

