France: Unilever launches whitening toothpaste for men
Unilever has announced the launch of whitening toothpaste specially designed for men. An extension to the Signal White Now range – which uses a blue pigment and a special optical effect claimed to make teeth instantly whiter – the new Men version, said to be a world first, will be backed by the slogan “having […]
UK: Unilever reports Q4 results
Unilever has announced its results for Q4 2013, revealing overall sales growth of 4.1%, with 2.7% volume and 1.4% price. Results for the quarter were particularly strong in emerging markets, which saw an increase in sales growth of 8.4% and volume at 5.3%. CEO Paul Polman said: “We have delivered another year of consistent underlying […]
UK: PG Tips expands into fruit and herbal teas
Unilever is set to launch new ranges of fruit and green tea under the PG Tips brand. The PG Tips brand is to see the launch of a new range of herbal and fruit teas in an attempt to tap into a growing market. Available from January, the new range will include green teas including […]
UK: Speculation over future of Slim Fast brand range
Unilever is reported to be contemplating the sale of its Slim Fast weight loss range. Quoting Sky News, The Courier is reporting speculation that Unilever may be contemplating selling off the weight loss range for around £1bn (US$1.7bn) as it seeks to refocus on its core brands. However such a figure would represent a loss […]
UK: Unilever launches sustainability initiative – for consumers
Unilever has developed a campaign to “motivate people to live sustainably”, according to Just Food. “Project Sunlight aims to galvanise and build momentum behind a movement that is already happening. We know people all over the world want to adopt more sustainable behaviours, but need these to be easy and to fit with the way […]