Austrian retailer Billa, a subsidiary of the Rewe Group, has announced the opening of a store with a plant-based concept called Billa Pflanzilla. According to sources, the new concept was launched in response to research that revealed that 46% of Austrians have recently reduced consumption of animal products and that 28% of 18 and 19 year olds don’t eat meat. Marcel Haraszti, CEO of REWE International AG, said: “We are already very …
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Rewe Group
German retailer, Rewe Group has announced its plan to invest €5 billion between 2021 and 2025 to expand its international business. According to sources, the company’s target is to increase organic gross sales to more than €20 billion by 2025, and the number of stores to around 5,000. At the moment, Rewe counts with about 4,500 stores spread in Austria, the Czech Republic, Italy Romania, Slovakia, Lithuania, Croatia, Hungary, and …
Austrian retailer Merkur, a subsidiary of the German Rewe Group, has announced the extension of its range of ‘green’ products Immer Grun (Always Green), introducing cleaning products that are claimed to be suitable for families with babies and young children. According to European Supermarket Magazine, laundry products such as fabric softeners, washing detergents and powders are now available under the brand. The products are described as being kind to sensitive …
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