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  • ABOUT
    • Gama
    • Our Network
    • Media
  • PRODUCTS & SERVICES
    • Gama Compass
    • Gama Field Services
    • Gama Market Entry
  • CATEGORIES
    • Food
    • Alcoholic Drinks
    • Non-Alcoholic Drinks
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    • Tobacco
  • NEWS & INSIGHTS
    • Global News
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Primal Kitchen

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1 MIN READ

USA: KraftHeinz snaps up Primal Kitchen in $200 million deal

November 30, 2018
-
Food, Mergers & Acquisitions, North America

Kraft Heinz, the US-based food multinational, has announced the acquisition of sauces and dressings firm Primal Kitchen for $200 million. Primal Kitchen is described as a “better-for-you” brand primarily focused on condiments and sauces including mayonnaise, salad dressings and avocado oil, but with growing product lines in snacks and other categories. The brand is claimed to hold leading positions in both e-commerce and natural channels and is expected to generate …

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