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  • ABOUT
    • Gama
    • Our Network
    • Media
  • PRODUCTS & SERVICES
    • Gama Compass
    • Gama Field Services
    • Gama Market Entry
  • CATEGORIES
    • Food
    • Alcoholic Drinks
    • Non-Alcoholic Drinks
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  • NEWS & INSIGHTS
    • Global News
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Penny Markt

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1 MIN READ

Germany: Penny Markt launches new brand to drive festive sales

December 11, 2013
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Europe, Food, Non-Alcoholic Drinks

German discount retailer Penny Markt has announced its new premium “Mein Fest” brand line, unveiled in time for the Christmas period. Launched within the last two weeks, the Mein Fest line – which translates as “My Party” – includes more than 140 separate items. Products range from sweet spreads to soups and sauces, home baking products, cheese, desserts, juices, frozen foods, spices, pasta, biscuits and fresh meat and fish, and …

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