North South Wines, the UK-based wine distributor and importer, has announced the acquisition of When in Rome, a British brand specialising in premium craft wine in alternative packaging. Founded in 2015, When in Rome focuses on formats such as bag-in-box, cans, and paper bottles, aiming to reduce the carbon footprint of wine distribution. The brand reported a turnover of approximately £700,000 ($890,000) in 2023 and has established a retail presence …

