USA: Kellogg launches cereal brand to support digestive health

Cereal and snacks giant Kellogg has announced the launch of a new “3 in 1” cereal brand that claims to makes digestive health support “easily accessible”. HI! Happy Inside cereal is described as containing a blend of prebiotics, probiotics and fiber to provide support for good gut health. The range is claimed to contain a […]

USA: Kellogg launches cereal line Kashi By Kids

Kellogg, the US cereal and snacks giant, has announced the first line under its Kashi organic brand that is specifically targeted at children. Named Kashi By Kids, the new cereal line is said to feature “tasty superfoods ingredients + fun shapes + mighty plant based nutrition” and is described as being co-created “with passionate Gen […]

Brazil: Kellogg invests in factory expansion

Cereal and snacks giant Kellogg has announced an investment of R$215 million ($68 million) to expand a factory belonging to subsidiary Parati, located in Sao Lourenco do Oeste, Brazil. Kellogg acquired Parati in 2016 for R$1.38 billion ($429 million), the company’s largest acquisition in Latin America to date. Parati operates two facilities in Santa Catarina […]

USA: Kellogg to acquire Chicago Bar Company

Cereal and snacks giant Kellogg has announced the acquisition of Chicago Bar Company, the manufacturer of the RXBAR brand of nutrition bars. RXBAR, described as the fastest growing nutrition bar brand in the US, is promoted as a clean-label snack bar made from egg whites, fruit and nuts, containing 12g of protein per serving. 11 different varieties are available, alongside […]

USA: Kellogg’s Eighteen94 Capital invests in Kuli Kuli

Eighteen94 Capital, the venture capital fund established last year by cereal and snack firm Kellogg, has unveiled its first major investment with the acquisition of a stake in US-based moringa firm Kuli Kuli for $4.25 million. Based in Oakland, CA Kuli Kuli produces moringa-based food and drinks that are promoted as “a good source of […]

USA: Kellogg launches Pringles Loud

Kellogg, the US cereal and snacks firm, has announced the launch of Pringles Loud, a “new, bold line-up” of crisps “layered with flavor to shake up your snack routine”. According to a company press release,  the “crunchy corn- and grain & veggie-based crisps” come in black packaging and in the varieties Fiery Chili Lime (“spicy […]

Japan: Kellogg launches locally-flavoured Pringles

Global snack brand Pringles, owned by multinational food maker Kellogg, is set to see see the launch of a new product range in Japan featuring locally-themed flavours. The two flavours to be introduced are Karaage (Japanese Fried Chicken) and Takoyaki (a savoury ball typically filled with octopus). The former is described as having a juicy […]

Brazil: Kellogg to acquire Parati

Kellogg, the US-based cereal and snack firm, has announced that it has reached an agreement to acquire Ritmo Investimentos, the controlling shareholder of Brazilian company Parati Group, which manufactures biscuits, powdered beverage & pasta brands. According to the company, the acquisition is the company’s largest in Latin America to date and a step in the […]

Germany: Kellogg to shut Bremen plant

Global cereal and snacks firm Kellogg is to shut its production plant in Bremen, Germany, according to a report in the Weser Kurier. The factory, which is said to be Kellogg’s only manufacturing facility in Germany, largely produces breakfast foods including corn flakes and extruded cereals, and employs around 250 staff. Production at the facility has […]

USA: Kellogg to shut snack facility in Indiana

Cereal and snacks firm Kellogg is set to close its cracker plant in Seelyville, IN, USA due to excess capacity, according to a report in Food Business News. The plant, which manufacturers products for brands such as Keebler, Club and Cheez-It will reportedly shut its doors by the end of 2017, affecting 150 jobs. Commenting on […]

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