USA: Ferrero acquires protein snack firm Power Crunch
Confectionery firm Ferrero has announced that it has entered into an agreement to acquire protein snack company Power Crunch from Bio-Nutritional Research Group. Founded in 1996, Power Crunch offers a variety of protein-enhanced products, including snack bars, whey protein powder, and protein crisps, a newly-launched alternative to crisps. Commenting on the move, Ferrero North America president & […]