Ajigen

Japanese foods producer Ajigen has  launched its new Magic Extract powder – a product designed to be used to add flavour to beer. Ajigen Magic Extract – labelled “makes beer more delicious” –  is set to be rolled  out at the start of December and follows last year’s launch by the company of a seasoning powder for ramen noodles. Sold in a pouch, the product comes in three fruit-flavoured varieties …