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Leading Chilean wine firm Vina Concha y Toro has announced the acquisition of Malpaso, a key producer of the fermented grape-juice spirit pisco, as it seeks to bolster its presence in the premium spirits category.
In a press release, the company said it had been distributing Malpaso for 15 years, and noted the brand had seen 11.5% growth in value between 2022 and 2023. It also has its own Pisco Diablo brand of pisco which it has been marketing since 2019.
Commenting on the acquisition, Vina Concha y Toro Chile general manager Niclas Blomstroem said: “The consolidation of ownership of the Malpaso brand, together with its distribution, complements our portfolio with high quality products, in line with the leadership we have in wine and an important presence in the premium and craft beer category”.
Dimitri Forno, new business manager at Vina Concha y Toro Chile, added: “This commitment further strengthens the strategy we have been building to be a relevant player in the alcoholic beverage categories through our own brands and alliances with national and international groups”.
Financial details of the deal were not disclosed.
Source: Vina Concha y Toro
