China: C&C Group partners with Vandergeeten to launch Tennent’s beer
C&C Group, the producer of Magners cider, has signed an agreement with Dutch beer importer Vandergeeten for the distribution of its Tennent’s portfolio in China. Vandergeeten will initially launch Tennent’s 1885 Lager, Tennent’s Stout, Tennent’s Whisky Oak Aged Beer, Tennent’s Scotch Ale, and Tennent’s Extra. Vandergeeten has been distributing food and beverage products from Belgium […]
Gama Innovation Award: Nescafe Azera Coffee To Go
Gama Innovation Award – Positioning MANCHESTER – 31st May 2016: The Gama Innovation Award – Positioning for May goes to Nescafe Azera Coffee To Go, a new retail concept looking to take on the coffee shop through a portable format that could create a new niche within the instant coffee category. Offering “barista-style coffee made at home in just […]
Gama Innovation Award: Kao Essential Refill Pack
Gama Innovation Award – Packaging MANCHESTER – 30th May 2016: Addressing environmental concerns while also offering the appeal of convenience, Kao Essential Refill Pack is May’s recipient of the Gama Innovation Award – Packaging. Named the Raku Raku Pack (‘Easy Easy Pack’), the new pouch for health & beauty manufacturer Kao’s Essential line of haircare products is designed to take the inconvenience, waste […]
Gama Innovation Award: Beauty Aloe Beer
Gama Innovation Award – Product MANCHESTER – 27th May 2016: This month, the Gama Innovation Award – Product goes to a new player on the emerging functional beer scene that features the ‘beautifying’ benefits of aloe vera: Beauty Aloe Beer. Launched by Spanish firm Alimentos Para El Siglo XXI, Beauty Aloe Beer bids to appeal to female drinkers […]
Canada: Gay Lea Foods acquires Black River Cheese
Gay Lea Foods, a dairy co-operative based in Ontario, Canada, has revealed that it is to acquire Black River Cheese Company, effective from 1st June 2016, to strengthen its presence in the Canadian market of Canada. According to its website, Black River Cheese “remains dedicated to preserving more than a century old tradition of producing […]
USA: Fage launches yoghurt with sweet and savoury toppings
Fage, the international dairy company, has recently unveiled the launch of a new line of yoghurt featuring sweet and savoury toppings. The Fage Crossovers range comes in a 150g dual-component that contains low-fat greek yoghurt in one side and crunchy sweet or savoury toppings in the other side. Offering “a variety of yogurt cuisines that […]
Maria Sánchez, Marketing & Communications Director
Noel
Gama spoke to Maria Sánchez, Marketing & Communications Director, Noel. Which markets or consumer groups currently offer the greatest growth opportunities for FMCG companies? Emerging markets are still an opportunity but more and more companies need to be aware of the appearance of new targets. An example would be the generation after the millennials – […]
USA: Whole Foods Market debuts 365 concept
Whole Foods Market, the US natural grocery retailer, has opened the first of its 365 branded stores in the Silver Lake section of Los Angeles, California, according to a report in Supermarket News. First mooted in May of last year, the Whole Foods Market 365 brand offers “food with good values, at a good value”, according […]
USA: Emmi acquires Cowgirl Creamery
Emmi, the Swiss dairy multinational, has announced the acquisition of artisan cheese company Cowgirl Creamery and the associated Tomales Bay Foods, based in Petaluma, California, USA. Cowgirl Creamery’s product portfolio of traditionally produced specialties includes soft, semi-hard and aged artisan cheeses. All products included in the range are organic, with the milk used for processing […]
Ireland: Pernod Ricard divests Paddy Irish Whiskey
Pernod Ricard has announced that its affiliate Irish Distillers has completed the sale of the Paddy Irish Whiskey brand to the US spirits firm Sazerac. The global wine and spirits company said that the deal, which was concluded for an undisclosed sum, was in line with its strategy to simplify its portfolio for growth and would also facilitate, among […]