Argentina: Danone launches We Lemon Ice flavoured water
Multinational Danone has recently expanded its line of flavoured sparkling water in Argentina with the launch of two varieties under the brand We Lemon Ice. The diet drinks, said to contain 5% lemon juice, are marketed as “new We, new freshness” and are being promoted via space-themed adverts featuring a 70s rock song “Cum on […]
India: Dabur launches beauty brand Jaquline USA
Indian consumer goods firm Dabur has announced the launch of the cosmetics brand Jaquline USA brand in its domestic market, according to a report in the Economic Times. Dabur will debut the Jaquline USA brand exclusively through its NewU outlets around India, offering a range of make-up and beauty products and with further launches in […]
Mexico: Nestle opens infant formula plant
Nestle has announced the opening of a new infant formula plant in Jalisco, Mexico at a cost of $245 million. Described as Nestlé’s largest investment in the child nutrition category worldwide in the last 10 years, the new plant, named Nantli, will have a footprint of 600,000 square metres and will triple the firm’s current capacity for manufacturing child nutrition […]
USA: Nestle Health Science launches ProNourish brand
Nestle Health Science has launched ProNourish, a drink designed to have low FODMAPs and aimed at consumers with digestive problems, in the USA. The drink, which comes in French Vanilla and Strawbeerry Banana flavours, is marketed as a nutritional drink that aids a low FODMAP diet for at home or on-the-go consumption. FODMAP is an […]
Russia: Heineken to halt Kaliningrad brewery production
Heineken, the Dutch brewer, has announced that it is to halt production at its brewery in Kaliningrad, Russia, according to a Reuters report. Citing declines in the Russian beer market, the beermaker described the move as a “forced measure” that would see brewing suspended from 1st January 2017, although parts of the site will still be […]
Germany: Kaufland launches online shopping service
Kaufland, one of Germany’s leading supermarket chains, has announced its entry into the world of e-commerce. From 6th October, consumers will be able to select from a wide range of products at www.kaufland.de “at the same attractive prices as in our stores”, the company said in a statement. Initially restricted to the Berlin area, although […]
USA: Origami Owl purchases Willa beauty brand
Jewellery company Origami Owl has decided to expand into the beauty sector by purchasing New York, US beauty firm Willagirl for an undisclosed amount, according to an article in Cosmetics Business. Willagirl focuses on non-harmful and natural skincare and beauty products, including cleansers, exfoliators, moisturisers, facial oils and suncare products, as well as face and […]
Poland: Orkla acquires Colon-C supplement brand
Scandinavian consumer goods group Orkla has announced that it has acquired the gut health supplement brand Colon-C through an asset transaction, via its wholly owned subsidiary Orkla Health Poland. Orkla describes Colon-C as a leading brand in the constipation category and a strong market leader in the fibre segment in Poland. By acquiring Colon-C, Orkla will […]
South Africa: Rhodes Food Group to acquire Pakco
Rhodes Food Group, the South African food firm, intends to acquire 100% of instant food maker Pakco for shares valued at $14.6 million, according to a report in Business Day Live. Rhodes Food Group is a food manufacturing company with brands such as Bull Brand, Bisto, Magpie and Squish and is active in categories including […]
Japan: Kirin launches ‘mystery’ coffee in unmarked packaging
Kirin, the Japanese beverage firm, has announced a new marketing initiative that will see its latest coffee offering promoted to consumers in unmarked and unbranded cans. The new ‘blind’ marketing campaign, promoted as “secret sampling”, sees free cans distributed among Japanese consumers without revealing either the product’s name or its formulation. The sampling initiative was […]