France: Danone enters meal replacement category with Alpro launch

Danone, the French food giant, has expanded its Alpro plant-based portfolio with the launch of Meal to Go, a new range of meal replacement drinks designed to capture the growing on-the-go nutrition market. The new line, which has initially rolled out in Belgium and Germany, marks the brand’s first foray into the complete nutrition category. […]
USA: Beyond Meat expands into functional drinks

Beyond Meat, the US-based plant-based meat substitute producer, has ventured outside the food category for the first time with the launch of a new functional protein beverage line. The new product, branded as Beyond Immerse, has been introduced as a “refreshing” plant-based protein drink designed to support muscle health, gut health, and immune function. The […]
UK: Aldi expands high-protein product range

Aldi, the UK’s fourth-largest supermarket chain, has significantly bolstered its own-label protein offering with a series of new product launches across its dairy, snack and frozen categories. The expansion includes new additions to the Brooklea brand, such as Protein Chocolate Balls (£1.39 / $1.88), alongside Harvest Morn Protein Balls (69p / $0.94), which the retailer […]
UK: Skip debuts lion’s mane functional beverage range

Skip, the UK-based functional soft drinks company, has expanded its product portfolio with the introduction of its first beverages featuring lion’s mane mushroom extract. The new Skip Lion’s Mane range is being launched exclusively across the 625-store estate of UK retailer Home Bargains. Available in two sparkling flavours – Blood Orange and Cloudy Apple – […]
USA: Wellness Pet Company launches high-protein dog food range

Wellness Pet Company, the US-based natural pet food manufacturer, has expanded its product portfolio with the introduction of Wellness Protein Bowls for dogs. The new range consists of wet dog food recipes designed to be served as either a complete, balanced meal or a bowl topper. According to the company, each bowl contains 38g of […]
UK: Morrisons partners with Applied Nutrition on high-protein range

Morrisons, the UK’s fourth-largest supermarket chain, has entered into a three-year exclusive out-licensing agreement with Applied Nutrition, a Liverpool-based wellness brand, to launch a new 53-strong range of high-protein food products. The Applied Food range is being rolled out to 400 Morrisons stores and includes high-protein pizzas, sandwiches, salads and snacks. A key feature of […]
Brazil: Arcor partners with Coko for 7Belo-flavoured ice

Arcor, the Argentine confectionery and food multinational, has collaborated with the Brazilian ice manufacturer Coko to launch a co-branded range of flavoured ice products. The partnership brings the flavour of Arcor’s 7Belo raspberry-flavoured chewy candy—to the ice category. Unlike traditional ice cubes, the “Gelo 7Belo” is sold in 200ml aseptic liquid cartons. Consumers are instructed […]
UK: Co-op to launch ‘GLP-1-friendly’ ready meals

Co-op, the British consumer cooperative and food retailer, has launched a new range of ‘GLP-1 friendly’ ready meals, reportedly becoming the first UK convenience retailer to specifically target shoppers using weight-loss medications. Marketed under the new Good Fuel health-oriented sub-brand, the range debuted in stores on 7th January 2026. The launch includes four “mini meals” […]
UK: Evelyn Health enters functional snack market with PMS support bar

Evelyn Health, a UK-based women’s health startup, has expanded its product portfolio with the launch of The PMS Bar, a functional snack designed to alleviate premenstrual symptoms. Marketed as the first snack bar specifically formulated for the luteal phase of the menstrual cycle, the hormone-free product aims to address mood changes, cravings and fatigue. According […]
USA: Perfetti Van Melle expands Airheads brand into soft drinks

Perfetti Van Melle (PVM), the global confectionery leader, has broadened its North American portfolio by launching a new line of Airheads-branded carbonated soft drinks across the US. The Italian-Dutch group, known for confectionery brands including Mentos and Chupa Chups, confirmed the launch in partnership with Fire Brands, which has developed the new Airheads Soda line. […]