Japan: Kirin introduces chestnut flavoured milk tea drink
Leading Japanese beverage maker Kirin has announced the launch of new variety of its Kirin Gogo No Kocha (Afternoon Tea) ready-to-drink tea called Milk Tea Dolce Waguri (Japanese Chestnut) Mont Blanc. This limited edition is advertised as being made with two types of Japanese origin ingredients to offer flavour and high quality: the first is […]
Brazil: Diageo launches Smirnoff X1 vodka drinks
Diageo, the global spirits giant, is set to launch a new line of vodka and fruit juice drinks in Brazil under the name Smirnoff X1. The new drinks range – available in the varieties Strawberry & Lime, Triple Citrus and Brazilian Berry – is described as being the first vodka product in Brazil to be sold […]
Germany: Hans Freitag launches emoji biscuits
Hans Freitag, the German biscuit manufacturer, is to launch new biscuits based on the emjoi craze, according to information in Lebensmittelzeitung. The shortbread-style biscuits are coated on one side in milk chocolate and come in assorted shapes based on popular emoji icons. The product come in packs bearing the slogan “say it with biscuits”. The launch […]
South Africa: Spirit of Rooibos launches namesake drink
South African spirits firm Spirit of Rooibos is launching a new eponymous rooibos (redbush tea) spirit promoted as a “premium triple distilled neutral spirit, craft infused with natural organic rooibos”. According to Fastmoving, the drink is created from sugar cane by a professional distillery, before being supplied to a bottling plant where the rooibos is […]
USA: Altamont Capital Partners acquires Maxi Canada
Altamont Capital Partners, a US investment fund, has announced the acquisition of meat firm Maxi Canada for an undisclosed amount. Quebec-based Maxi Canada is a manufacturer of frozen poultry, known for its Yummy and Dino Buddies brands which are sold throughout the United States. Following the acquisition, the company’s plant and office will remain in […]
USA: PepsiCo launches LIFEWTR brand
Food and soft drinks giant PepsiCo has announced the launch of a new bottled water brand called LIFEWTR that is slated for release across the USA in February 2017. Reportedly a response to rival Coca-Cola’s Glaceau SmartWater brand, LIFEWTR is described as purified water with balanced pH and added electrolytes. Product packaging – 700ml and […]
China: Fonterra introduces Upline range
New Zealand based dairy specialist Fonterra has launched a new specially-developed “premium” product range in China under the Anchor brand, in response to “ongoing growth in demand for safe, high-quality dairy nutrition”. According to an article in the Asia Food Journal, the new Upline UHT milk range comes in a high-protein version called LiveUp and […]
USA: Long Island Iced Tea acquires ALO Juice
US based soft drinks firm Long Island Iced Tea has announced that it to purchase the ALO Juice brand from The Wilnah International for 5,000 shares of the company’s common stock. The acquisition, which is expected to close at the beginning of 2017, will allow for Long Island Ice Tea to expand in the southeast of […]
USA: Campbell Soup launches Souplicity
In a further push into the chilled sector, consumer goods firm Campbell Soup has debuted a new soup line called Souplicity via its C-Fresh division. New to the US, the high pressure processed line is claimed to be made with simple, organic ingredients and to be free from GMO and preservatives. The launch is described […]
Netherlands: Heineken to launch beer under 0.0 name
Dutch brewer Heineken is set to launch a new alcohol-free beer called Heineken 0.0, according to a report in Het Parool. Described as a first for the Dutch market, Heineken 0.0 is due to be introduced first in the Netherlands in March of next year, before being rolled out to the rest of the world […]