USA: Birchbox launches first store in New York
According to Premium Beauty News, Birchbox has launched its first retail store in New York City after defining itself through an online store and “beauty boxes” sent to subscribers. The store is said to feature 2,000 products from 250 brands including Smashbox, Caudalie, Jouer, Supergoop!, Cynthia Rowley, Baxter of California, Lab Series, and Art of […]
UK: Unilever divests Slim-Fast brand
Unilever has announced that it has sold its weight-loss brand range Slim-Fast to the private equity firm Kainos Capital for an undisclosed sum. The transaction, which includes the Slim-Fast trademark and the global Slim-Fast business portfolio, will see Unilever retain a minority stake in the business, the company announced in a statement. The brand is […]
Innovation Insight: Drybar Gold Mine Shimmering Leave In Conditioner
This week Gama turns its attention to the haircare market – and the growing influence of glamour trends in the health & beauty industry – with the launch of Drybar Gold Mine Shimmering Leave In Conditioner. Recently unveiled for the summer season in the US, Drybar Gold Mine Shimmering Leave In Conditioner is a hair […]
UK: Boots launches personalised app
UK health & beauty retailer Boots has recently launched a digital app which personalises deals for consumers based on their shopping habits. According to Retail Gazette, the app works in conjunction with the company’s advantage card and will offer customers an alternative to paper coupons within the My Offer feature. Ruth Spencer, Boots Loyalty and […]
India: Beiersdorf establishes new plant in Gujarat
German health and beauty company Beiersdorf is to open a new plant in Gurajat, India, the Economic Times reports. The new plant will be 70,000 square meters in size, will cost around Rs 1,000 crore ($166 million) and is planned to be finished by next year. “The Indian business has rapidly grown and we decided […]
India: Godrej target Rs 100 crore sales over three years for Protekt brand
Indian household and personal care company Godrej Consumer Products Ltd (Godrej) has announced ambitions to achieve sales of Rs 100 crore ($16.6 million) through its Protekt brand. The company was speaking as it unveiled product launches of a hand sanitizer, handwashes, and a skin mosquito spray under the Protekt brand. According to Sunil Kataria, Godrej […]
Industry Insight: Margarida Condado, L’Oréal Portugal
Gama spoke to Margarida Condado, Marketing Director, L’Oréal Portugal What are your day to day activities as Marketing Director? As Marketing Director I have responsibility for defining and implementing our brand strategy and marketing mix in the Portuguese market, in accordance with our international positioning. I also actively participate in the management committee of the […]
Brazil: Yves Rocher plots new foray with 10 store openings
Yves Rocher, the leading French manufacturer of natural health & beauty products, has revealed that it intends to establish its first dedicated outlets in Brazil, with 10 stores to open by the end of 2014. Speaking to a French website, Arnaud Williart, the company’s Director of Africa, Middle East & Brazil said that the firm […]
Spain: Son Tus Aromas to expand presence with new outlets
Son Tus Aromas, a low-cost chain selling its own label fragrances, is increasing its presence with the opening of 15 new stores across Spain. The chain was established few months ago in Denia (Alicante ) and currently operates several outlets in cities such as Barcelona, Malaga, Girona and Zamora. It plans to open the new […]
USA: Elizabeth Arden shares drop after surprise loss
Shares in cosmetics manufacturer Elizabeth Arden are said to have dived by up to 23% – the sharpest fall in five years – after the company reported an unexpected loss. As reported by the BBC, the company’s sales fell by 20% to $ 211 million due to weak demand in North America and heavy discounting […]