USA: Walmart to launch private label for Italian products
US based retail giant Walmart has announced a one-year agreement with the Italian Trade Agency (ITA) to launch a new range of imported products from Italy under a new private label. According to European Supermarket Magazine (ESM), the new agreement will see the retailer will buy 16% more food and wine products from Italy per […]
USA: PepsiCo launches Pepsi Fire
PepsiCo, the global snacks and soft drinks giant, will unveil a new limited edition of flavoured cola under the Pepsi Fire brand name. Packed in 20oz bottles and 12oz cans, Pepsi Fire is a cinnamon-flavoured beverage that will be available for eight weeks in the US starting on 22nd May. Lauren Cohen, marketing director for Pepsi, […]
Canada: Unilever introduces Dove “Real Beauty Bottles”
FMCG giant Unilever is introducing a range of limited edition bottles under its personal care brand Dove as part of a marketing campaign to reinforce the brand’s celebration that beauty comes in many shades and shapes. The idea of the Real Beauty Bottles campaign is to allow women to buy the bottle that best mimics their […]
USA: McCain to invest $200 million in further expansion
International frozen food giant McCain is investing $200 million to expand its production facility in Burley, Idaho, following previous investments in its facility in Florenceville in Canada as well as in Plover, Wisconsin, USA. The new expansion is said to be set to the lead to the creation o more than 180 new positions within […]
USA: Anheuser-Busch acquires Wicked Weed Brewing
AB InBev, the global beer leader, has added to its business unit The High End with the acquisition of Wicked Weed, one of the leading producers of barrel-aged sour and wild beers in the southeastern United States. Based in Asheville, North Carolina, Wicked Weed Brewing was founded in 2012, since when the brewery has created […]
USA: Tyson Foods plans to sell three non-protein business
Tyson Foods, a US-based multinational food manufacturer, has announced plans to sell three non-protein business as part of its strategy to focus on protein-packed brands. Last February, Tyson Foods announced its intention to grow its portfolio of protein packed brands and is now planning to sell its Sara Lee Frozen Bakery, Kettle and Van’s businesses. These […]
USA: Unilever acquires Sir Kensington’s
FMCG multinational Unilever has announced the purchase of start-up company Sir Kensington’s, a condiment firm based in New York. Sir Kensington’s is described by Unilever as a pioneer and leader in condiments sold in the organic and natural marketplace, producing premium mustard, ketchup, mayonnaise and also a vegan mayonnaise called Fabanaine, made from aquafaba. Kees Kruythoff, […]
Canada: Ansell launches world’s first anti-viral condom
Ansell, an Australian contraceptive manufacturer, is launching the world’s first condom to feature anti-viral technology, according to a report in Inside FMCG . The condom, launching in Canada, is marketed under the LifeStyles Dual Protect brand, and it was developed with the active ingredient VivaGel, which was created by Australian biotech firm Starpharma. The VivaGel […]
USA: Coty to manufacture toiletries under Burberry licence
Coty, the leading fragrance and toiletries manufacturer, has announced that that it has entered into an agreement to acquire the exclusive long-term global license rights for Burberry Beauty luxury fragrances, cosmetics and skincare. “This strategic partnership combines Burberry’s British heritage of innovation, craftsmanship and design with Coty’s expertise and leadership in luxury beauty products”, the company […]
USA: Star Snacks to invest $18 million in a new facility
Star Snack, a US-based manufacturer and distributor of branded nuts, trail mixes & fried fruit, has announced plans to invest over $18 million to build a new facility in Macon-Bibb County, Georgia. The 200,000-sq-ft peanut roasting and packaging plant will reportedly generate 115 new jobs in sourcing, roasting, and distributing peanuts for private label customers […]