India: Pernod Ricard unveils Absolut India limited edition

Pernod Ricard has unveiled the latest limited edition of Absolut Vodka, designed specifically for India and other Asian markets: Absolut India. Featuring a combination of mango and pepper, Absolut India is oriented towars the Indian palate, according to reports. The flavour blend is described as “marrying the sweetness of mango with the bite of pepper” […]

India: Parle Agro revamps Frooti juice drink brand

India’s 30 year old mango drink brand Frooti has undergone a major revamp, according to articles in FnB News and the Economic Times. The ready to consume mango drink brand owned by Parle Agro is being re-launched in time for summer 2015 with a new visual identity, enhanced recipe, bold packaging and new logo design […]

China: Carlsberg increases its presence with Wusu acquisition

Carlsberg has announced the acquisition of 100% of the ownership in Wusu Beer Group (WBG), as it continues to further its presence in China. WBG is a 50/50 joint venture between the Carlsberg Group and Xinjiang Hops, with Carlsberg also owning a 30% stake in Xinjiang Hops. Carlsberg said the acquisition would be done through […]

Australia: Unilever to launch Continental Gourmet Pasta & Rice range

Unilever has expanded its offering under the Continental brand in Australia, with a range of “gourmet” ready meals. The dried ready meal range is claimed to include ingredients picked “when they’re in season, simply dried and then skilfully prepared by local Continental chefs”. “Drying is one of the oldest methods of food preservation,” said Julie […]

Japan: Acecook launching instant noodles to be eaten with beer

Instant noodle giant Acecook has announced the launch of a new instant noodle product that it is designed to be consumed alongside beer. Launched in time for the summer months, Acecook Yakisoba (stir fried egg noodles) is said to be aimed at introducing a new audience to instant noodle products. Claimed to have “spicy curry […]

Australia: McCain Foods launches Healthy Choice Wholegrains range

McCain is expanding its frozen food portfolio in Australia and New Zealand with the launch of a new Healthy Choice Wholegrains line, according to a report in Australian Food News. Created by the firm’s in-house chef, the new range is said to feature international flavours combined with wholegrain pasta and cereals and comprises the varieties […]

China: Coca-Cola to purchase Culiangwang Beverages Holdings Ltd

Coca-Cola is to acquire the Chinese red bean and green drinks maker Culiangwang Beverages, according to a report in Reuters. Valued at $400.5 million including debt, the deal will reportedly allow Coca-Cola to expand its presence in the multi grain beverages market. “The proposed acquisition is in line with Coca-Cola China’s strategy to continue providing […]

Australia: Kellogg’s launches Special K Whole Grain Clusters

Cereal manufacturer Kellogg’s is launching a new range of of Whole Grain Clusters under the Special K brand in Australia. Promoted as “a deliciously satisfying granola-style blend”, the company’s latest launch is said to provide “whole grains, fibre and protein” and is priced at an RRP of A$5.99 ($4.64). The product contains fruits, nuts and […]

Japan: Coca-Cola launches tomato-flavoured water

Coca-Cola is extending its bottled water line in Japan with the launch of a Tomato flavour under the I Lohas brand. According to the company, the natural water contains tomato extract, made with “carefully selected” tomatoes from Kumamoto prefecture. The water has “fruity sweetness and a light aftertaste” for those who do not like tomato […]

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